
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Hair care brand Kevin.Murphy names Lisa Marx president of North American business unit.

Photo Kevin.Murphy
Kevin.Murphy USA Inc. announced that Lisa Marx, former executive vice president of North America for the brand, has been appointed as president of the North American business unit and member of Kevin.Murphy executive committee, effective immediately. The appointment will position the brand’s North American business for continued success in the new financial year and onwards, while further strengthening the investment with Kevin.Murphy’s North American distribution partners.
Marx joined Kevin.Murphy in July of 2012 and has been instrumental in the growth and success of the brand and the company to-date. From 2019 in her role as executive vice president of North America at Kevin.Murphy, Marx led the brand’s regional team in sales, business development, education, and marketing strategies, and supported the North American distributors to ensure the strategic growth, focus, and success of the channel.
In her new role as president, Marx will oversee the execution of the North America strategic plan, leading the full regional organization and business operations. Reporting to the CEO, Marx will also assume a supervisor role to top-level management, overseeing the financial health and management of the organization. Marx is also now a member of the Global executive leadership team at Kevin.Murphy, which oversees planning, implementing, and communicating global key initiatives across brand business strategies.
"I am so honored to take on this new role as president of North America and feel fortunate to be representing this industry I love as a female leader,” Marx said of her new position. “I’m truly proud of everything we have achieved as a professional brand and excited at the opportunities that lie ahead of us. I have the entire Kevin.Murphy team to thank for helping me develop over the past ten years and I’m looking forward to taking this next step as we plan for future growth within our industry."
Prior to her role as executive vice president of North America, she served as the director of business development where she continuously excelled in setting new strategic initiatives for the business in highly-competitive markets. Prior to joining Kevin.Murphy USA, Inc., Marx worked as sales consultant and regional manager for salon services. Under her leadership, the sales team expanded while achieving and exceeding yearly sales initiatives, and distributorship presence for their salons grew extensively.
“I have had the pleasure of working with Lisa for the last 6 years,” said Global CEO Laurent Misischi on Lisa’s promotion. “Lisa has been instrumental in our North American growth and the businesses of our North American distribution partners. She leads our business with a fierce passion, entrepreneurial spirit and innovative mindset. She is a successful team and culture builder and I welcome her continued contribution to the business.”
Lisa’s business philosophy hinges on the belief that the success of a company is rooted in both the performance of its products as well as its ability to make a positive impact socially and environmentally. A graduate of the University of Utah, she currently resides in Utah with her family.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai