
Itely Hairfashion's LUMINA SMOOTH Introduces a New Standard in Smooth, Silky, High-Shine Hair
This professional smoothing treatment controls frizz, improves manageability and helps protect the hair fiber for beautiful results that last.

This professional smoothing treatment controls frizz, improves manageability and helps protect the hair fiber for beautiful results that last.

A reimagined Press Conference and Official Show Launch will feature the artistry and creative direction of the Chrystofer Benson Artist Team, an exclusive first look at America’s Beauty Show 2027, and an invitation to EXPERIENCE the PULSE - The Heartbeat of the Professional Beauty Industry.

Hair extension specialist Alexia Belkina used a mother’s own hair to create custom Cold Invisible Hair Extensions for her daughter.

The Golden Hour photo collection from Coterie Salon, under the direction of Peter Gray, is inspired by that fleeting moment of day when everything is bathed in warmth and softness.

What makes salon content worth a pause? Hairstylists Janelle Eyre, Sean Crutcher and Luis Rodriguez share how they show their work, earn guests’ trust and make posting feel manageable. You can get MORE from these artists in our upcoming webinar!
Maya Smith, CEO, Founder and Creative Director of haircare brand The Doux, sits down with Nicole to chat about the brand's new Roblox game, My Salon Empire, inspired by salon entrepreneurship and celebrating all hair textures.

During New York Fashion Week in September, SHOWPONY by Evanie Frausto showcased their Spring/Summer 2027 runway show with hair designed using PRAVANA Vivids.

Gray blending offers the best of both worlds for those stuck between wanting to lean into their grays and wanting to run from them. Satin Hair Color, known for its expertly formulated professional color, is here to provide tips and tricks for achieving the perfect gray-blending technique for your clients.

MANACARE is a USA-made, five-step system that gives salons, nail technicians, and beauty retailers a clear way to serve and retain the growing base of male grooming clients.

After decades in an industry where professionals have not always been adequately educated on caring for non-straight hair, hair artist Kimberly Michelle created a brand designed to help bridge that gap, both behind the chair and at home.
Sponsored by Ulta Beauty

Shannon Demont has found her calling, having taken her passions for hair, photography, social media strategy, and education, and rolling them all into one successful offering: hair photography education.

Skyla Kuykendall's work is the kind of hair that makes you happy. As a colorist who loves to blend natural with fantasy, she attributes her continued success in finding her dream clients to being her authentic self.

We learn some simple moves and strategies to keep the blood pumping through the muscles and limit posture problems from The Balanced Beauty Pro

This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.

Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.

Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.