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Anne Moratto

Director of Brand Content Strategy, MODERN SALON and NAILS

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.

Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards.  She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards.  As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell.  Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.

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Color|Articles|Jul 16, 2015

Grown Out Ombre to a Solid Copper

A grown out ombre gets freshened up  Erin Boyle,  Junior Stylist at Julian August Salon, an Aveda Concept Salon in Redlands, CA.FORMULA:Pre-Lighten with  ENL +20VOLTONE NG: 8N-10G, 9N-10G, IB-20G, LOR-4G, OY-9G, VB-2G, PASTEL ...

In The Know|News|Jul 16, 2015

Unite Hair Launches in Ireland

On May 18, 2015, Essential Salon Supplies welcomed 80 guests to the launch of  boutique fashion brand UNITE in Ireland.  Opening the show the UNITE story created the backdrop to what was going to be an amazing evening.Presenting a ...

Color|Articles|Jul 15, 2015

Peachy Keen Blonde by George Alderete

George Alderete (@colorboygeo) Global Hair Color Educator for Keune Haircosmetics North America is a master of ‘winging it’ when needed. Because he travels so frequently for work, he has to be prepared to substitute and mix up ...

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Career|Articles|Jul 10, 2015

Share Toys and Play Well With Others

When faced with adversity in the salon, telling others how to behave is a knee jerk reaction that backfires. It’s best to keep cool. I know, easier said than done when someone hurls a real stinger at you. I made a breakthrough when I ...

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