So Much Going On Before and Just Beautiful After
Kateryna Kuznetsova (@kateryna_colorist), a color specialist at the Beauty Parlour in Edmonton, Canada, spent 8 hours correcting this color. And the result is certainly worth it.
by Anne Moratto
Anne Moratto
Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Domestic Abuse in the Salon: PBA Working to Cut it Out
he Professional Beauty Association’s (PBA) CUT IT OUT®: Salons Against Domestic Abuse program is dedicated to mobilizing salon professionals and others to fight the epidemic of domestic abuse.
by Anne Moratto
SAVE THE DATE: Repêchage Network Power Lunch Planned for Dec. 8
Repêchage hosts a Network Power Lunch – Champagne Brunch with expert features including Lydia Sarfati, CEO and founder.
by Anne Moratto
Hairdreams Pink Hair for Hope
Throughout the month of September, Hairdreams is offering a special promotion to help benefit breast cancer awareness and treatment.
by Anne Moratto
NAILS 911: Expert Advice on Handling Last Minute Nail Emergencies
We asked "Nailebrity" Elaine Watson, VP of Marketing and Global Education Director at Star Nail, to offer her solution to these real life manicure dramas.
by Anne Moratto
Stylist and Owner: Changing Salons, Hiring New Hairdressers
When a well-established stylist moves to a well-regarded, new salon, there are many considerations. Kim Vo and Mohammed Rahebi share their experience as stylist and owner.
by Anne Moratto
NYFW NAILS: Cuccio Colour at David Tlale
During New York Fashion Week, Cuccio Colour partnered with South African designer David Tlale for the designer's Spring Summer 2015 show.
by Anne Moratto
Eufora Thanks Military with "Beards and Beers"
Eufora honored veterans and active duty military with a "Beards and Brews" event.
by Anne Moratto
PRAVANA Announces 2014 “Show Us Your VIVIDS” Contest Winners
The results for PRAVANA’s “Show Us Your VIVIDS Contest” are in!
by Anne Moratto
Cuccio Colour at San Juan Moda
Cuccio Colour (@cucciocolour) made its mark last week during San Juan Moda, as educator Marilyn Garcia (@mgnailgirl) and her team created the nails for designer Miriam Budet’s much hyped Summer 2015 “Freedom” collection.
by Anne Moratto
Long Hair Lightens Up
Rianne Zaker (@rianneasaurus86) says on her instagram profile that “Paul Mitchell is my culture” and in the spirit of sharing that is Paul Mitchell, we wanted to pass along this pretty color and styling by Zake
by Anne Moratto
Social Media Training for Stylists and Salon Owners, NY and LA
Award Winning Agency Founder, Kelly Ehlers, to Lead Social Media Training For Stylists and Salon Owners in New York and Los Angeles
by Anne Moratto
MODERN EXCLUSIVE: Speaking with Bertrand Fontaine, SalonCentric
An interview and update with Bertrand Fontaine, president of SalonCentric.
by Anne Moratto
TriDerma Partners with Bay Area Cancer Connections
TriDerma skin care announces a partnership with Bay Area Cancer Connections.
by Anne Moratto
Must-Know Makeup Trends from Mirabella's Creative Director
We wanted to know what we need to be in step with fall makeup trends so we turned to Mirabella Creative Director Amber Bowen for these expert recommendations.
by Anne Moratto
ACADEMY TOUR: Discovering Kenra Color
Kenra Color is only three years old but growing up fast. The line is on tour, offering colorists around the country the opportunity to Discover Kenra Color and its portfolio of permanent and demi-permanent shades.
by Anne Moratto
NYFW MAKEUP: Mirabella Beauty at CuteCircuit
Lead makeup artist T. Cooper used Mirabella Beauty to create a striking look for the CuteCircuit runway show at Lincoln Center on Thursday, September 4th for Mercedes-Benz New York Fashion Week.
by Anne Moratto