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Anne Moratto

Director of Brand Content Strategy, MODERN SALON and NAILS

Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.

Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards.  She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards.  As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell.  Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.

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In The Know|News|Sep 14, 2015

Celebrating 55 Years in Hairdressing

 Anthony Barnes-Smith, owner of Q Hair and Beauty in Chichester, England  was recently thrown a surprise party to celebrate his 70th birthday and his 55th year in hairdressing.  Leading lights in the hair and beauty industry came ...

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Career|Articles|Sep 10, 2015

10 Tips to Selling Retail Like Hotcakes

One of the greatest benefits for owning your own boutique salon is the opportunity to increase your revenue through retail sales. At Sola Salon Studios, the possibilities are endless—from handpicking the professional brands of your choice ...

Color|Articles|Sep 7, 2015

Adding Lowlights for a Dimensional Blonde

This rich blonde was created by Katelin Wise at a Paul Mitchell Focus Salon, By Happenstance: A Beauty Room (@abeautyroom), in Red Bluff, CA.Her client was already blonde so Wise added lowlights and toned for this sunny blonde finish.LOW LIGHTS: ...

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