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Editorial

Our editorial team is composed of seasoned beauty and salon industry professionals and writers who are passionate about delivering the latest news, trends, and insights to our readers. Our collective expertise spans various aspects of the beauty world, from hair and makeup to salon business and wellness.


With a commitment to excellence and a finger on the pulse of the industry, our editorial staff strives to provide accurate, timely, and engaging content that helps beauty professionals stay informed and inspired. Whether it's news, the latest beauty trends, or in-depth features, our team is dedicated to supporting the success and growth of the beauty community.

In The Know|News|Jun 11, 2012

Master Texturizer by Kamisori Shears

kamisorishears.com The 7-Star Master is hand-made in Japan using one of the finest metals to accelerate texturizing and thinning in half the time. This innovative model cuts double the amount of hair using the Master’s ‘double ...

In The Know|News|Jun 8, 2012

wHet Collection

Description: This collection marries functionality with high-end color. Chip-resistant and DBP-, formaldehyde- and toluene-free. Hues: Quixotic; Yesternight; Faux Pas; Megalomaniac (pictured); Serendipity; Salacious; Wanderlust; Conundrum; ...

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In The Know|News|Jun 8, 2012

Zoya Beach & Surf

Description: Dive into the creamy shades of the Zoya Beach Collection or the shimmering sea foils of the Zoya Surf Collection. Hues: (Beach Collection) Reagan; Lara; Shelby; Arizona; Tracie and Wednesday (pictured). (Surf Collection) Rory; ...

In The Know|News|Jun 8, 2012

Essie 2012 Summer Collection

Description: Suit up this summer with colors from sky blue and molten bronze to fun-loving party lime, scorching hot pink and obsession-worthy bright orange. Hues: Bikini So Teeny; Cascade Cool; All Tied Up; Off the Shoulder; Fear or Desire; ...

In The Know|News|Jun 8, 2012

Orly Feel the Vibe Collection

Description: These brights and bold basics can complement a graphic swimsuit, add spice to a sundress or enhance sun-kissed skin. Hues: Melt Your Popsicle; Dayglow; Skinny Dip (pictured); Glowstick; Beach Cruiser; After ...

In The Know|News|Jun 8, 2012

China Glaze Summer Neons

Description: Features 12 scorching shades perfect for surf, sand and nightlife. Available as open stock and 12-piece counter display. Normal 0 false false false EN-US X-NONE X-NONE ...

In The Know|News|Jun 8, 2012

OPI Vintage Minnie Mouse

Description: Created in honor of Disney’s beloved character, the colors capture Minnie Mouse’s irresistible charm in playful, pretty shades of pink and red.   Hues: Nothin’ Mousie ‘bout it (pictured); I’m All ...

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In The Know|News|May 30, 2012

ORLY Back to School 2012 Collection

orlybeauty.com ORLY's new back to school color collection synthesizes the unexpetced blend of pure pigments, dense pastels and industrial creme tones. Electronica Collection is inspired by the unique blend of nature and the machine. All ORLY ...

In The Know|News|May 30, 2012

H2PRO Mini Irons

h2probeautylife.com H2PRO introduces five new colorful Mini irons. The 1/2-inch wide iron features a 6.75-inch long handle, three layers of ultra smooth, and snag-free baked ceramic plates coated with tourmaline. The naturally occurring ...

In The Know|News|May 24, 2012

Princess Theodora Replenishing Rose Cream

Princess Theodora's Replenishing Rose Cream's synergetic blend of pure rose water, rose absolute, coconut and jojoba oil, vitamin E, neem oil and rosemary will boost and replenish skin's natural resources and keep it looking refreshed, ...

In The Know|News|May 24, 2012

Icon Hair’s India Oil Strengther

Icon Hair’s India Oil strengthens, detangles, and adds smooth brilliance. It leaves hair more manageable with amazing shine with the use of far east oil blends including argan oil and real amber. The India Line also offers a shampoo, ...

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