
Career
LIVE from America's Beauty Show!
Day 1 of America's Beauty Show in Chicago kicked off yesterday! Live presentations, education, and hair styles galore were everywhere! Check out my blog on the event yesterday to see what the experience was like. (Photos included too!!) I also got an opportunity to meet Vidal Sassoon himself!

America's Beauty Show: Day One = Success!
I'm a firm believer in getting straight to the good stuff, first. AND, I can't hold this in any longer. I met Vidal Sassoon. No joke. It happened. AND I CAN'T EVEN BELIEVE IT
MSTV: Classic, Exotic and Fruity Scents
Don't miss the segment featured in last week’s episode of Modern Salon TV that introduces three new fine fragrance brands designed exclusively for retail at salons and spas nationwide. Ever, Vida and Jet 365 by Romane Fragrances, all come in a variety of scents, sizes and displays. Beauty and Fashion Director Maggie Mulhern catches an interview with Paul Lerone, CMO of Romane Fragrances.
Solano's "Show Your Power Behind The Chair Contest"
Entries are now being accepted for the Solano “Show Your POWER Behind the Chair” contest with one talented hair stylist and cosmetology student scoring a trip to New York City and an opportunity of a lifetime: to assist a celebrity hair stylist backstage at a New York Fashion Week show.
Parking at America's Beauty Show
ABS Creative Director Kristen Erickson and her stylist stop at all the McCormick Place lots to compare price, location and convenience.
Choose Beauty: Nick Arrojo
He has a talent for success in the salon: Nick Arrojo shares the keys to creating a booming business and nurturing a talented staff.
Station Break: Edward Tricomi
Edward Tricomi, co-owner of Warren Tricomi salon in New York City, knows what it takes to create a hip environment. “No detail is missed,” says Tricomi of his perfectly planned space. “Every detail is studied and placed in a procedural way.”
FHI Heat Returns!
FHI Heat recently hosted a special event in Cleveland, Ohio, to debut its new line of premium appliances that includes high-end shears, a visionary new marketing and advertising campaign and a dynamic education program. The company also announced a new national distribution partnership with SalonCentric. Check out photos and more information from the event.
P&G Professional Goes Live at ABS
Between the show floor presence of P&G Professional’s various brands (Wella, Sebastian, Clairol Professional and Nioxin), an outstanding Main Stage line-up, and its presentation of the annual Business Forum, the company will have a huge presence at American’s Beauty Show, which comes to Chicago March 12-14.
Connect With MODERN Editors at America's Beauty Show March 12-14
MODERN SALON and SALON TODAY editors will be at America’s Beauty Show at McCormick Place in downtown Chicago (booth #1137) covering all the action on the show floor, and educational forums and events off the floor. Look for our MODERN SALON TV crew and our editors all three days! Want to connect with MODERN editors throughout the show? Here are a few of the events we’ll be covering. And don’t forget to "like" MODERN at facebook.com/modernsalon for special alerts throughout the show.
Design Matters by Luis Alvarez and the Aquage Team
Shortly after shooting the imagery for America’s Beauty Show at McCormick Place in Chicago, the inspired Aquage team began a national six-city tour to officially launch and promote its new line, Biomega. Styles were strongly influenced by the architecture and art in each city, while the wardrobe was inspired by the Biomega products. Straying from Aquage’s signature blue shade, VP of Creative Luis Alvarez chose colorful, vintage Thierry Mugler suits to complement the locations and hair designs. This was the first editorial shoot where styles were created using the variable-hold system of Biomega styling and texturizing products: Behave, Text Me and Shake It!
Texture! Live! At America's Beauty Show
Texture! Live! returns to America's Beauty Show this year! You can catch this one-of-a kind free event on Sunday, March 13 from 1-3:30 p.m. in classroom #W-183A. Texture will showcase leading texture experts and educators in an intimate, interactive forum (plus hair demos this year!). Hosted by NaturallyCurly.com Founder Michelle Breyer and MODERN SALON's Editor in Chief Laurel Nelson, this ABS event is one you won't want to miss.
Vidal Sassoon The Movie at America's Beauty Show
America's Beauty Show is going to be presenting an exclusive Salon Industry showing of Vidal Sassoon The Movie on Saturday, March 12, at the Cadillac Palace Theatre in downtown Chicago.
Water Trends
Water not only was represented in the trends emerging from recent fashion runways for 2011, it also played a part in designing the hair styles of the new Alfaparf Milano trend collection called: Acqua.
OSCARS Roundup: Trends, TV Hosts' Styles and Men's Celeb Styles
Oscar hair trends, how-to's and product recommendations for your favorite male celebs at the Oscars is just one click away...

Get Down to Business with P&G at ABS!
Sure, the show floor and shopping are great at America’s Beauty Show. But this year, give your feet a break and exercise your brain at the 2011 ABS Business Forum for a few hours! P&G Salon Professional (Wella Professionals, Sebastian Professional, Nioxin and Clairol Professional) is bringing together an extensive line-up of speakers and information at this one-day forum for all salon owners who want to grow their business.
MSTV: Low Maintenance Highlights For a Traveling Client
If you have clients going out of the country or on a long vacation where they won't be able to keep up with their hair color, you're going to want to recommend the perfect color combination so that when their hair grows out it will look natural! In this segment of Modern Salon TV, Beth Minardi gives us her advice on what she would do in this situation.




