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Career|Articles|Oct 17, 2018

Hashtag Secrets of a Top Beauty Influencer

With 108,000 Instagram followers, styling and top beauty influencer Shelley Gregory (@shelleygregoryhair) knows her way around social media. Here’s how she maximizes her hashtag game.

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Career|Articles|Oct 11, 2018

Premiere Philadelphia 2018

Premiere Philadelphia was the place to be in late September. Thousands came to the Philadelphia Convention Center to visit hundreds of booths and experience a plethora of educational opportunities. Learn more here.

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Career|Articles|Oct 3, 2018

STAMP 2018: Creating a Salon Mantra or Mission Statement

When Penzone Salon + Spa opened its newest location in May 2018, it took the opportunity to completely reinvent the brand. Working with business consultant Venn Brand Group and the micro agency The Wonder Jam, the salon realigned its spa mantra to “We improve lives from the outside in.” This mantra supports the salon’s new holistic approach to beauty.

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