Color

Platinum is a Lifestyle

And it begins with the consultation. Video of the steps, plus suggestions for getting a full hair history from your client.

Dimensional Balayage in 7 Steps

"We decided to bring up the blonde and add some depth in to her hair to break up her old color. When you continue to lighten the hair over and over,  it eventually starts looking more solid, so adding depth back in really helps keep dimension and make that blonde POP!"

Brunette to Blonde:The Process and Products

Tarra Kruper @tarratakesover is a hairstylist in Los Angeles, and an educator for Wella Professional and ghd.  She shared this brunette to blonde transformation, a process that took 10 hours of time and expertise.

New Aurora Collection from Colortrak

Inspired by the aurora borealis, this new collection is here to light up your night sky.

Color Correction: Faded Rose to Dimensional Blonde

Let the color corrections begin! This rose with roots was transformed into a soft, toned blonde.

Removing Black Dye: 10 hours, 2 days, and $1000

This colorist walks through her process and provides a great visual in a short video.

Getting Hair Healthy for a Successful Color Correction

Color correction journeys can include several steps and multiple appointments until hair goals are achieved. Stylist Amy Baugh says making sure hair is healthy enough for whatever you’re wanting to do is a must for any color correction.

When Your Clients Ask for Lived-In Hair Color, Try This

Multidimensional, shimmering tones are what we associate with lived-in hair color.  It can be achieved, along with full coverage, and softer, more blended regrowth with this new line.

Sponsored by Schwarzkopf Professional USA

SPARKS Color Launches New Initiatives to Help Stylists

SPARKS Color announces its new SPARK YOUR SUCCESS initiatives to help support stylists as they go back into the salon. SPARKS is launching an exciting giveaway where 1,000 licensed professionals will each receive over $300 salon value of free SPARKS products by completing just one step. 

New Highlights and Color for These Curls

Fresh highlights for a nice bronzed, low maintenance look. Get the formula and steps.

Beauty and Kindness: Stylists Find What They Need from Partnering with Alter Ego Italy

During a tough time, two stylist/salon owners looked to Alter Ego Italy for support and say that working with the brand is making their return to the salon easier and more profitable.

Sponsored by Alter Ego Italy

Tips for Fitting in Returning Clients

The term ‘triage’ is being used to describe how stylists are assigning degrees of urgency to their client’s needs; some may be clamoring for more attention than you’re able to give, right away, so be strategic in how you work, says this colorist and salon owner.

Patricia Nikole, @paintedhair, Joins Wella as Brand Ambassador

A skilled colorist and self-made entrepreneur who built a reputation for her signature ‘painted hair’ blends and natural looks, here's how she will be getting back to work and back to creating.

Neutral Territory: Pravana Launches ChromaSilk Blended Neutrals

Can we talk about that blend? New Pravana Blended Neutrals make creating the perfect blend, easy.

The So Miami Collection from Colortrak

Aprons as unique as you.

At Work and Happy to Have Her Hands Back in Hair

Stylist Janel Latessa worried that her clients would be hesitant to return. The opposite has been true. Read about her successful reopening and get some tips for navigating your own return.

If You Like the High-Contrast Highlight Trend, Then You'll Love These Looks

Get inspired by colorists who have created drool-worthy takes on this '90s resurgence.