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GA.MA Professional Launches the IQ Lite Max Hair Dryer in New Stunning Silver
GA.MA Professional has introduced a fresh new look for its highly popular IQ Lite Max hair dryer, now available in a sleek metallic silver.

SLIDESHOW: Haunting Halloween Makeup Looks
A shout-out slideshow to some of the amazing artists capturing the Halloween spirit on their own canvas--themselves.

Minimalist Skincare Brand Launches in US with Retinal 0.2% Liposomal Cream
With Retinal 0.2%, Minimalist offers a more potent solution for reducing fine lines, wrinkles, and uneven skin tone, delivering results that set it apart in an increasingly crowded market.

Light Elegance Launches Moody Fall/Winter 2024 Collection
Referred to as "the highly emotional collection," Light Elegance's new Moody Fall/Winter 2024 Collection

Top 10 Trending Tattoos and Their Hidden Meanings
In a recent study by LLTattoo, experts found that dragons, flowers, snakes, and wolves are among the most searched tattoo designs.

5 Things I Won't Do as a Nail Tech
This list of watch-outs from @jodydoesjels prompted us to reach out to her and learn more. We had already fallen for her hand-painted designs and now we wanted to know more about this list she created to help clients decide if she was the nail tech for them.

Cardi B's "On Dat Money" Manicure by Jenny Bui with OPI
Celebrity nail artist Jenny Bui used OPI to create both of Cardi’s extra-long, stiletto nails for the video.

Here Come Fall’s Hottest Color Trends
Professional color brand Redken celebrates and educates around the many coloring options available with Shades EQ Demi-Permanent Gloss.

Scruples Haircare Launches Tea Tree Trio Hair Collection
Formulated for both men and women, the key ingredient in the new Tea Tree Trio Hair Collection by Scruples Haircare is Tea Tree Oil, a natural cleanser that fights off daily chemical buildup and dead skin.

Beauty Gives Back Empowers Beauty Pros
Beauty Gives Back inspires, empowers, motivates and gives scholarships and grants to salon professionals, barbers, and students.

3 Questions About Wigs: Helping Your Newly-Diagnosed Salon Client
A wig is a great choice for hair substitution during a cancer diagnosis but where do you begin to find the right one? Kim Becker, founder of Hello Gorgeous! of HOPE, Inc. suggests what questions to ask a salon guest going through cancer treatment.

Taraji P. Henson’s Blinged-Out BET Awards Nail Looks
Apres Nail walks us through how to achieve Taraji P. Henson's blingy Gel-X nails for the BET Awards, designed by celebrity manicurist Temeka Jackson.

15 Sets of 2024's Prettiest Pride Nails
Happy Pride Month! Here are some of our favorite festive nail looks of 2024 so far in celebration of the LGBTQ+ community.

You'll Never Need Another Gel Base & Top Coat After Switching to This
Americanails' Original Base and Top Coat Gels are universal, reliable, affordable, and all you'll ever need to ensure a long-lasting gel manicure.

Cynthia Erivo's 3D Blooming Mani at the 2024 Tony Awards
Get the look: Cynthia Erivo's 3D Blooming Mani at the 2024 Tony Awards featured 3D elements and crystals completed with OPI.

Townhouse Beverly Hills Nail Salon Is Now Open
London-born Townhouse Nail Salon debuts it's first salon in the U.S. located in Beverly Hills, CA.

Beauty Experts Reveal the Most Viral Nail Trends of 2024
Wondering what general trends nail clients are searching for the most? The team at salon software company Fresha reveals their research findings.




