Style
Taming Down The Drama
Get the details for this dramatic makeover.
Modern Reports: Premiere Orlando 2017
Thousands of salon pros and owners, students,educators, product manufacturers and more attended Premiere Orlando 2017, which hosted hundreds of exhibiting companies on 7.3 acres of show floor.
by Lauren Quick
The Subtropic Design
Get the details for this fire-y refresh from Goldwell National Artist, Nick Pagano.
Esquire Grooming's Classic Straight Comb
Durable with a classic tortoise finish, The Classic Straight Comb by Esquire Grooming is ideal for everyday use. Evenly spaced teeth create a smooth groomed look.
Esquire Grooming's Five Piece Trimmer Set
The Five Piece Trimmer Set by Esquire Grooming offers power, precision, control and versatility. Instantly interchange any of the five grooming blades to achieve a well-groomed look around the tightest curves and toughest crevices—tackle your client's beard, nose, ears, unibrow, neckline, underarms, back, and any other place hair can grow.
HOW-TO: Soft, Loose Waves for Men
Learn how to re-create these soft, loose waves for men by Esquire Grooming.
Sponsored by Farouk Systems
HOW-TO: Sophisticated Men's Style for the Busy Professional
For the busy professional, make this sophisticated style your client's go-to.
Sponsored by Farouk Systems
HOW-TO: "Preppy" Men's Pompadour by Esquire Grooming
Re-create this "preppy" men's hair style by Esquire Grooming.
Sponsored by Farouk Systems
MAKEOVER: Fashion To Money Making Melt
We contacted Grip (@HairByKristinGrip) a hair extension specialist and owner of @TeaseSalonOC in Costa Mesa, CA., to learn more about this makeover for her client going from a fashion shade to something more commercial and "money making."
The MODERN Rag Set
Adam Livermore demos the new modern rag set.
Get Inspired, Get Hired: Premiere Orlando Hosts Job Fair
For the first time, included with a Premiere Orlando show pass purchase is access to the show's job fair, hosted by Beauty Cast Network.
What a Curl Wants: Styling Versatility for Textured Hair
Curly clients today are way past being told that the only option for their hair is smoothing. Beyond that, they want to be able to wear their curls in different ways, with options to mix up their style every couple years, seasonally, or maybe even from day to day.
Curl Expertise: How to Build Texture Skills and Attract Curly Clients
Texture today is natural, interesting, versatile and beautiful. Help clients explore the transformative power of their curls with intelligent products, diverse styling options and specialized education.
Are You Coming? L'Oreal Professionnel Color & Style Trophy Around Corner
Tickets are still available for the L'Oreal Professionnel Color & Style Trophy Extravaganza on June 25 in NYC.
All That Glitters IS Gold With Bio Ionic's 24K Gold Curling Iron
Bio Ionic’s Artistic Director Joel Calfee talks about why the GoldPro Digital Curling Iron is his go-to styling iron for waves, curls and natural texture.
Sponsored by Bio Ionic
Natural, Voluminous Curls Make a Statement on 2017 Runways
In the past year, many celebrities have been attending formal events with amped up curls, rather than the controlled styles and updos that used to rule red carpets.
Men of Style
Men are taking more time with their appearance than ever before. Embrace this, and amp up your retail by helping them achieve these star-inspired looks.
by Jamie Newman