

Fashion Houses, Costume Designers Make Masks, Hand Sanitizer to Support Healthcare Workers
High-fashion heroes, we salute you.

From Sanitation to Social Media, Andis Advises These Strategies for Navigating COVID-19 Crisis
Andis offers talking points for shops that are open as well as shops that are closed, plus social media best practices and sanitation tips. Thanks, Andis.

MODERN's COVID-19 Resource Center
MODERN, along with our sister outlets, SALON TODAY and NAILS, have been gathering valuable resources to help you stay safe and give you the information you need to keep you in the know during this COVID-19 crisis.

Coronavirus Communications With Your Clientele
These talking points from Sola Salon Studios have been prepared for their thousands of suite stylists to easily relay information to their clients. During these unprecedented times, many will be helpful for anyone struggling to find the right words or phrasing or next step forward.

Mental Health and Future Tripping During COVID-19
You're not only thinking about what is currently happening, but also projecting into the future. Strategies for bringing yourself back to the present moment and avoiding virus "future tripping."

PENZONE Salons + Spas Voluntarily Close Their Doors Amid Public Coronavirus Concerns
Following a move by the Ohio governor to close bars and restaurants to dining-in guests, Debra and Chuck Penzone make the bold move to voluntarily close their beauty and wellness businesses due to Coronavirus concerns, despite the fact not a single client or guest has reported exposure to the virus.

Talking Points to Share with Your Clients on Coronavirus
Take what works and leave the rest. During a time of so much uncertainty, we want to offer you some shortcuts to communication and examples of how salons are talking about the steps they are taking to keep their space a clean, welcoming one.

How 3 Salons are Coping with the Impact of Coronavirus
As the world descends into madness over the Coronavirus, three salons--Eva Scrivo Salon, Ginger Bay Salon and Spa and Whip Salons--share communications they're sending employees and staff, including an economic preparedness plan.

What Is Potential Impact of COVID-19 on the Salon Industry?
The Professional Beauty Association's (PBA) Executive Director, Steve Sleeper, shares his thoughts on the affect of the virus.

Tips for Strengthening Your Sanitation Practices During the COVID-19 Outbreak
While salons are starting to see cancellations from cautious guests avoiding public places during the corona virus crisis, it's more important that ever to be extra vigilant about sanitation practices, while communicating to your clients the safety steps you're taking. SALON TODAY recently tapped Tamara Johnson Shealey, a beauty licensing and public health advocate, who shares some sage advice.

Service Spotlight: Face Haus and Atolla Partner on a Personalized, Data-Driven Facial
Using sensors to measure a client's personal hydration, moisture and pH levels, Face Haus estheticians perform customized facials, while sending data to product manufacturer Atolla, which delivers a personalized serum to the client's front door.

Open for Business: Coronavirus Resources for Salon Pros
Cosmetologists Chicago (CC) shares its efforts around the Coronavirus. Cosmetologists Chicago and local partners continue to monitor the evolving situation surrounding COVID-19.

Kao Makes the World’s Most Ethical Companies List for 14 Straight Years
Kao has been chosen every year since the Institute began compiling its list in 2007, making Kao a recipient of this recognition 14 years in a row, the only Japanese company with this honor.

Myth Busters: Disinformation Spreading About Coronavirus
Here are some myths that don't stand up to scrutiny, according to the World Health Organization.

How Japanese Tea Rose Helps Reverse Hair Aging and Loss
The extract of the rose hip can help block a damaging protein in the hair cycle which contributes to hair fall. Learn about the science behind this powerful active.

On-Demand Wellness Company, Soothe, Appoints New CEO
John Ellis joins Soothe from Beachbody, where he was previously Group Vice President of Content and Commerce, overseeing product management, growth marketing, and e-commerce operations for their digital subscription offering.

Bosley Announces Major Shifts in Leadership
Industry veterans including Ian Murphy are joining the team during an exciting time for the company.




