Day Two of the Data-Driven Salon Sets You Up for a Successful Future
From an eye-opening panel on staff recruitment and retention to examining the seven steps of the client journey, Day Two of the Data-Driven Salon Experience helps you strengthen your business today and prepare for the future.
Get ready to take some notes—our second session of the Data-Driven Salon Experience on October 5 is filled with innovative, fresh ideas for doing business in today’s new world.
First, in an info-packed panel session, four savvy salon leaders—Stefanie Fox Jackson, Laura Ortmann, Chris Sulimay and Jen Baudier, share some out-of-the-box strategies for attracting the top talent in town and designing cultures so strong their new hires never want to leave. In addition, Jackson shares some eye-opening statistics from her Cosmetology Workforce Study which will get you rethinking your recruitment systems
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Next, in a session sponsored by L’Oreal Professional Products and Kerastase, Summit Salon Business Center’s Heather Bagby leads you on a tour through Salon Emotion, a look at seven key steps in the client journey. She also will share some illuminating data about each step, plus some actionable ideas for improving each one, while layering in specific suggestions for what she calls the ‘mid-Pandemic time.’
And to wrap up the day, Jyl and Jason Craven of Jyl Craven Hair Design take a scrutinizing look at the metric of Productivity. Jyl will share how she’s managed to grow her personal sales behind the chair to more than $600K a year, and together these owners will detail the strategies they employ to get their team to be their productive bests.
And to wrap up the day, Jyl and Jason Craven of Jyl Craven Hair Design take a scrutinizing look at the metric of Productivity. Jyl will share how she’s managed to grow her personal sales behind the chair to more than $600K a year, and together these owners will detail the strategies they employ to get their team to be their productive bests.
To check the complete schedule of presentations and to register for your favorites (all of the are free), visit datadrivensalon.com/experience.
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Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.
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Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.
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One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.
According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.