
Pro Beauty Pulse: A Monthly View of Industry Confidence
The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
This weekend I head to the port of Long Beach for the first spin of the show season, the International Salon Spa Expo. I don’t know about you, but unless I make a plan, when I get to an expo the tide carries me away. I wind up not seeing, learning, and meeting the people I wanted. So, here is my attack plan for the weekend.
This weekend I head to the port of Long Beach for the first spin of the show season, the International Salon Spa Expo. I don’t know about you, but unless I make a plan, when I get to an expo the tide carries me away. I wind up not seeing, learning, and meeting the people I wanted. So, here is my attack plan for the weekend:

Carlos Valenzuela
Sunday, the 27th
I fly in from Arizona @ 9:01 on US Airways, I wonder how many of us will be on that flight? Would love to say hello or meet you, if so. Drop off bags at hotel, and since I already purchased my tickets online, (have my confirmation number) I hope to rush through the entrance mechanics.
Once at the Convention Center here is the route I will follow,
feel free to hang with me, we can chat up the looks...
9:30 AM “2013 Latino Collection” by Anthony Padilla and Joaquin Regalado: an explosion of shape, color and style: Room: Stage Right.
9:30 AM “From Conception to Realization” with Steve Elias, a NAHA winner and editorial stylist teaching how to create that perfect photo shoot. Room 204 (repeats on Monday 9:30 Room 204)
10:00 AM “Hair Extension Certification” with Ruben Martinez. Get certified as an extension specialist and learn a variety of methods. Room 101B
2:30 PM “The Comb” with Joaquin Regalado, learn how to use your comb in a new, revolutionary way for precision cuts. Room 102C
2:00 PM “The Bombshell” with Steve Elias, this hands on workshop is worth every penny to learn how to create styles from Monroe to Bardot. Room 201B
Sunday night dinner: I will try and squeeze into Opera Restaurant about a block away from convention center. Everyone is there. ;-)
Monday, the 28th
6:00 AM A 30-minute walk around the bay.
9:30 AM “From Conception to Realization” with Steve Elias, a NAHA winner and editorial stylist teaching how to create that perfect photo shoot. Room 204 (also Sunday @ 930AM)
12:00 PM “Intro to Extension Methods” with Ruben Martinez, Learn the basics of three methods. Room 203C
1:30 PM “The Art of Hairstyling” with Julian Macias, from Chihuahua, Mexico. Learn to create art and fashion with simple techniques from building foundation to cultivating texture. Room: Center Stage
2:00 PM “Bridging the Gap” with Gustav Mendoza. Learn to become proficient with clippers and achieving the perfect taper. Room 203A
2:00 PM “3-D Mixed Media” Nail Technology with Mireya Cardona. Learn how to paint 3-D flowers. Room Arena 7
2:00 PM “The Edwardian Era” with Steve Elias. Can’t get enough of Downton Abbey’s tea dresses & styles. Join the club and this hands on workshop to learn how to create them. Room 201B
3:30 PM “Advanced Color Cutting” with Raul Martez. Learn to apply three different color tones in one application for amazing results. Room Stage Right
4:30 Farewell cocktails somewhere with my show mates. And, off to the airport around 6:00 PM.
I will be posting show photos on Twitter @getcarlos01 (follow me).
Or Facebook https://www.facebook.com/carlos.valenzuela.3551
Hasta la vista...
Carlos Valenzuela is a Latino market consultant, author of i-Fabulous Life Skills, cosmetologist, educatorand motivational speaker.
Contact Carlos at carlos@getcarlos.com

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.

The Good Patch is a leading wearable wellness patch brand, offering wellness and skincare patches that support everyday needs including energy, sleep, relaxation and more.

Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!

Ulta Beauty has announced its partnership with Black Beauty Roster to launch the pilot of All Textures Certification (ATC). The new program is aimed at addressing gaps in education within the beauty industry and raising the level of skills and guest satisfaction for all.

Mireya Villarreal, founder of From Chair to Boss™, is bringing together beauty industry leaders for a new one-day educational event designed to help salon professionals strengthen the business side of their careers. From Chair to Boss Live! will take place September 28 at the Hilton Oak Brook Hills Resort & Conference Center in Oak Brook, Illinois.

Salon owner, tech founder, and educator Universe Walker will bring her signature workshop, The Art of Dry Cutting, to Brooklyn on July 20, offering stylists a chance to deepen their understanding of shape, movement, texture, and dry cutting.

As part of our ongoing commitment to sharing resources that help beauty professionals stay informed, we thought it was worth introducing our audience to The Chatter and the unique perspective it brings to industry conversations.

Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.

Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.

The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.

CND is relaunching its SHELLAC system with a new CND Visible Light Lamp, updated packaging, and an expanded shade offering.

Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.

The night honored the artists and collections shaping the future of professional beauty during PBA NAHA 2026.

The ultra-lightweight, handle-free dryer is designed to reduce wrist strain while delivering powerful performance behind the chair.

Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.