MENU
SEARCHHair styling and makeup artistry have consistently been at the forefront of what we consider to comprise the beauty industry. Not until recent years has the nail industry finally garnered the recognition it deserves as a necessary component of ...
Lynelle Lynch, Bellus Academy President
Hair styling and makeup artistry have consistently been at the forefront of what we consider to comprise the beauty industry. Not until recent years has the nail industry finally garnered the recognition it deserves as a necessary component of the beauty and fashion industry. Reported as more than a $7 billion industry, nail professions are rapidly growing in popularity and, most notably, are receiving attention from a young demographic.
Why is it that Generation Z is perfectly polished for the nail industry?
Digital Expression: Think emerging beauty blogs, YouTube channels and Instagram accounts, all dedicated to nail artistry and design. Nails provide the perfect platform for online tutorials, DIY tips and how-to videos since creating these complete looks generally requires less time than makeup or hair styling does. Nail artistry has asserted itself as a viable asset to the industry, thanks partially to social media channels and posts.
Contemporary Artistry: Trends are taken from Fashion Week productions worldwide and incorporated into nail education to continue the development of the field. Artists like to display their work on all sorts of mediums, nails included.
Entrepreneurial Spirit: It is becoming increasingly common for the younger generation to seek entrepreneurial opportunities. The appeal of being your own boss and leading your own company is just another perk of entering the nail industry. You can begin your own nail company, be a freelancer, and be in complete control of your schedule. It doesn’t have to be the standard 9-5 anymore.
Mainstream Media: Nails have now made their way to mainstream media! Oxygen Media recently launched a new television series, Nail’d It. The televised competition puts up-and-coming nail artists head-to-head to create extravagant and complex nail designs. The show is targeted at the younger audience, again, showing the appeal and creative outlet a nail career provides.
In addition to the online presence, nail education programs are becoming more modern in their approaches. It’s imperative that beauty education continues to provide hands-on experience and opportunities to showcase creative ability so we can continue to progress the industry.
At Bellus Academy, we take the lead by working with top spas and salons to elevate our Spa Nail Technician program. Curriculum includes courses in nail art, Minx, CND Shellac and training for luxury-style pedicures and manicures found at five-star spas. Our career service team has noticed an influx of nail technician openings at luxury spas and salons, clearly making it an in-demand career choice for our aspiring professionals.
To learn more about Bellus Academy, its Spa Nail Technician program and other beauty and wellness education programs, please visit www.bellusacademy.edu.
RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.
Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.
One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.
A live education series explores the ideas, collaboration, creative decisions and processes behind the winning work.
According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.
Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.
The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.
The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.
In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai
The Good Patch is a leading wearable wellness patch brand, offering wellness and skincare patches that support everyday needs including energy, sleep, relaxation and more.
Four publications for beauty industry professionals to enhance their leadership skills, financial awareness, professional growth, and joy!
Ulta Beauty has announced its partnership with Black Beauty Roster to launch the pilot of All Textures Certification (ATC). The new program is aimed at addressing gaps in education within the beauty industry and raising the level of skills and guest satisfaction for all.
Mireya Villarreal, founder of From Chair to Boss™, is bringing together beauty industry leaders for a new one-day educational event designed to help salon professionals strengthen the business side of their careers. From Chair to Boss Live! will take place September 28 at the Hilton Oak Brook Hills Resort & Conference Center in Oak Brook, Illinois.
Salon owner, tech founder, and educator Universe Walker will bring her signature workshop, The Art of Dry Cutting, to Brooklyn on July 20, offering stylists a chance to deepen their understanding of shape, movement, texture, and dry cutting.
As part of our ongoing commitment to sharing resources that help beauty professionals stay informed, we thought it was worth introducing our audience to The Chatter and the unique perspective it brings to industry conversations.
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
