Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
by Anne Moratto
Technology in the Salon Industry with Michael Wright, SureTint
How technological and industry trends will shape the way salons do business in the future.
Elizabeth Jakaitis・Assistant Editor
1 min to read
WE ASKED INDUSTRY LEADERS TO TALK ABOUT WHAT TECHNOLOGICAL AND INDUSTRY TRENDS THEY SEE ON THE HORIZON AND HOW THEY THINK THESE CHANGES AND INNOVATIONS WILL SHAPE OUR WAY OF DOING BUSINESS IN THE FUTURE.
Michael Wright
“The use of smart phones and tablets are now common in work environments. For a salon, using these portable devices in conjunction with Cloud technology will provide all the benefits of integrated networks (including security and scaling) for a relatively low cost. Mobility through integration of smart phones, apps and Cloud technology gives an enterprise feel to all.
On the near horizon, salons will have ‘actionable analytics’- data that can be cut in a multitude of ways to get specific reports that drive business decisions. The opportunity for a software provider to determine which data is actionable and beneficial for a client is essential and we currently provide that with SureTint. Analytics delivered to users at the point of action (or sale) are most relevant. Salons will be able to access specific, meaningful reports capturing every service or retail transaction in their business. I believe the upcoming technology trends will focus on salon and stylist efficiency, consistency and engagement in ways that demonstrably impact business.”
--Michael Wright, CEO, SureTint Technology
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The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
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Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.
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The Industry Remembers and Mourns Educator and Artist Dominique LyVar
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Brad Johns Dies at 70: A Friend Remembers the Celebrated Celebrity Colorist
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by Anne Moratto
Salon Today 2026 Technology Guide
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.
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The Davines Edit reflects the brand’s passion for people and planet.
by Anne Moratto
RÜTE Wash Launches Shower Cap Designed for Crown Washing and Hair Extensions
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by Anne Moratto
Premiere San Antonio Returns as a Must-Attend Beauty Trade Show in the Southwest
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by Anne Moratto
MODERN SALON Boot Camp Is Coming to Philadelphia
One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.
by Anne Moratto
Reddit Releases Its First Beauty-Specific Report: Conversations Around Beauty, Hair, Nail, and Skincare
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by Anne Moratto
Entries Are Open for Wella Professionals’ Trend Vision Awards 2026
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by Anne Moratto
Black Beauty Roster Hosts Beauty Expo Presented by SalonCentric in NYC
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by Staff
Pro Beauty Pulse: A Monthly View of Industry Confidence
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by Stacey Soble
ASCP, ISPA and PBA Receive 2026 Power of Associations Award for Esthetics Licensure Compact
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by Stacey Soble
In Dubai, Clients Visit the Salon Every Week. Here’s What That Market Can Teach You
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Sponsored by BeautyWorld Dubai