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VIDEO: Horst Rechelbacher Drinks I.N. Hair Spray

Horst Rechelbacher, the Austrian born founder of Aveda, has affected thousands if not millions of lives not just through his schools and salons, but through the products he has produced.

by Web Editor
July 11, 2011
1 min to read


Horst Rechelbacher, the Austrian born founder of Aveda, has affected thousands if not millions of lives not just through his schools and salons, but through the products he has produced. One of the first to address the environment and the professional industrys negative effect on the planet, Horst is in your face about what we CAN and MUST do to make this world a better place.



Read Maggie Mulhern's original blog entry, One on One with Horst.


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