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In The Know|News|Jul 11, 2011

Hairdressers Against AIDS

On November 29, 2010, L’Oreal gathered 500 hairdressers from around the United States for Hairdressers Against AIDS, a gathering that partners the United Nations and L’Oreal to create a beautiful world without AIDS.

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In The Know|News|Jul 11, 2011

Visit The Wella World

Wella Professionals has just re-launched their new website www.wella.com! The new website will feature behind the scenes fashion information, a blog spot for Wella hairdressers to showcase their talent, and the next phase includes a career forum!

In The Know|News|Jul 11, 2011

Looks to Love from the AMAs

Red carpet style is always something to get excited about and the looks at the 2010 American Music Awards were no exception. From Rihanna's red spirals to Taylor Swift's surprisingly straight tresses, celebrities brought their A-game to the arrivals carpet. And while there were some misses—FYI Avril Lavigne, it's no longer 2002—there were several great styles worthy of some love. Here are five favorites, plus how to get Rihanna's curls.

by Melissa Hill
In The Know|News|Jul 11, 2011

Vogue Advertorial

Have you seen the December issue of Vogue? It features some of our industry top colorists showing the results of their models after each has been transformed using L’Oréal Professionnel's INOA. It is a rare occasion when so many high profile artists come together to celebrate one brand and create looks side-by-side. But for Vogue, Ted Gibson and Jason Backe, Oscar Blandi, Joel Warren and Eva Scrivo joined forces to create the beautiful advertorial.

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In The Know|News|Jul 11, 2011

Rene Furterer Master Class: Runway 101

“Easy Glamour” was the theme animating L.A. designer Kelly Nishimoto’s Winter 2010 fashion show on Oct 26 at the chic W Hotel in Hollywood, where René Furterer partnered with celebrity stylist Sean James, Workshop Director of the Fred Segal Salon in Los Angeles, to design the runway’s stellar hair looks.

In The Know|News|Jul 11, 2011

Great Grip Tools!

They may look like kitchen utensils, but they are made specifically for colorists! Product Club has just come out with three new Great Grip Tools—The Spatula, The Whisk and The Station/Tray Mat!

In The Know|News|Jul 11, 2011

IZUNAMI's New ARROJO PX3

IZUNAMI has just come out with a new blow dryer called the ARROJO PX3. It is a strong, light dryer that boasts stylist-friendly features like a removable filter for simple cleaning, a tourmaline infused ceramic heater for sleek strands, and an 18 blade motor and cool shot button for style setting!

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