The Business Side of Beauty: Why You Aren't Making the Money
There's a business aspect to being a beauty professional that can be learned and mastered. Here are the main reasons why you might be struggling, and what to do about it.
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There's a business aspect to being a beauty professional that can be learned and mastered. Here are the main reasons why you might be struggling, and what to do about it.
Stop limiting your possibilities to look good for others because they don’t really care—why do you?
The post-holiday slowdown is a unique moment to revitalize yourself and your business and connect with potential clients.
Offering gift certificates is a great strategy for attracting new clients and boosting income. However, done incorrectly, especially concerning refunds, transfers, and the scope of services included, things can turn into a nightmare. If you provide gift certificates, ensure thorough adherence to legalities and service considerations.
Drawing from decades of salon life experience, Valenzuela peels back the layers of a hairdresser's psyche with candidness and compassion, highlighting the delicate balance between unbridled creativity and the structured approach essential for thriving in today's competitive salon landscape.
The time of year when you see everyone in your chair is around the corner. Once it kicks in, you think of nothing but the salon and go on automatic from sunrise to sunset. This year, before the tsunami of work hits your salon, consider how you can minimize stress and enjoy the season with everyone else.
These three Cosmo Prof's Artistic Team Members have very unique approaches to moving into this busy time of year. Their self-care practices and business strategies are working for them--and could for you, too!
Being thankful breeds more things to be grateful for. This Thanksgiving, take a moment to slow down and reflect on seven reasons salon professionals have to say thanks.
Some clients push your buttons to see if you will enforce your boundaries. Your response lets them know how to treat you.
Being nervous about getting a haircut or coloring your hair, especially with a new hairdresser, makes sense. Carlos explains why "Coiffeurphobia" is a thing.