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Today, I think businesses, in particular, realize that better, when it is only different, is not necessarily better, just maybe more convenient. But, when different is better, well then the world can be changed and people notice.
Rose gold is the new blonde phenomenon sweeping the red carpets and salons world wide! It provides soft rose warmth to any blonde canvas with a neutral warmth, leaving hair a natural peach beige color. Get two rose gold hair color formulas inside from John Simpson, Lead Artistic Director for Goldwell and Global Master Team.
Goldwell launches Kerasilk Keratin Collection to the US press. Dimitrios Tsioumas presents the new smoothing treatment to 40 Beauty Editors in NYC.
One, two, three— there is a power in three. This year, I am so excited to be traveling throughout the United States sharing ideas that use the power of three to build business, connect to our communities and go viral. From three quick powerful social media ideas to three powerful business models that work for salons and three unique ways to address guests.
A holiday program that provides families in local shelters with stockings stuffed with beauty items, coupons for food and every day necessities receives a huge boost each year from beauty brands.
Take a hard hat tour of the Goldwell KMS California Academy NYC, scheduled to open in April, 2014.
Marie Ferro was inspired by the film noir genre of cinema to create old Hollywood glamour with a thoroughly modern edge.
Rosa Hawkins, Goldwell North America Artistic Team Member and owner of Di Rosa Haircare & Esthetique (Franklin Square, NY), has a favorite fall color formula called “Autumn Splendor” that captures the essence of the season.
As hairdressers, like chefs, photographers, artists, models, clothing designers, actors and many other professions, the perception of fame can be the difference between good and great.
Derrick Zeno, winner of Goldwell's Color Zoom 2013, gives Modern an exclusive interview right after winning the Gold! Here he offers an overview of the look, and gets a special nod from John Simpson and Dimitrios Tsioumas.
At Goldwell's Color Zoom 2013, 72 finalists from around the world compete for nine awards after a perspective-bending runway at the LA's Nokia Theater.
Goldwell's Color Zoom 2013 wrapped up with some surprises and impressive results. Learn more about the Reallusion trend for 2014. Details here!
The Goldwell Color Zoom Global Event 2013 will premiere in Los Angeles this weekend. From October 5-7, 3.500 hairdressers from all continents will gather for three days full of celebration, inspiration and education with the Goldwell team.
Trevor Attenborough, president and general manager of Kao USA Salon, announced that Goldwell KMS California will open a new academy in New York City.
Modern got the scoop on Sophia Vergara's fresh haircolor which made it's debut on the red carpet at the Emmy's, courtesy Rona O'Connor. Here O'Connor gives the formula and her RED CARPET RULES.
John Simpson is one of the professional beauty industry’s most renowned colorists. As Goldwell’s Lead Artistic Director, Simpson has a keen understanding of today’s hottest trends in hair color and is part of the creative powerhouse team that designs the trends for tomorrow.
Goldwell's John Simpson shows HOW TO maximize ombre with vibrant shades.
