
Hair Color How-To: Pastel Rose
Franco Hernandez (@hairbyfranco) created a rose-toned color, featuring a deeper violet root shadow and pastel magenta and pink lengths. Learn how!
Sponsored by Pravana

Franco Hernandez (@hairbyfranco) created a rose-toned color, featuring a deeper violet root shadow and pastel magenta and pink lengths. Learn how!
Sponsored by Pravana

VIVIDS Everlasting adds a whole new dimension to hair color artistry and enables pros to bridge the gap between permanent hair color and direct dyes.
Sponsored by Pravana

VIVIDS Everlasting formulas bridge the gap between permanent hair color and direct dye. Learn what you can serve up with the new PRAVANA ChromaSilk VIVIDS Everlasting Enchanted Pink + 20-volume developer on a Level 8 base.
Sponsored by Pravana

Fairy-tale and Fantasy Hair Contest
Sponsored by Pravana

Inspired by a rare gem, this Pravana look embraces the true tones of romance with a soft pink, fantasy finish.

Pravana and Beauty Systems Group have announced a distribution partnership that will offer Pravana through CosmoProf and Armstrong McCall stores.

Pravana announced Marcie Owsinski as the team's new Education Manager.

Slow and steady wins the race. Here is how one committed colorist brought her client from box to blonde.

How this stylist shot her own collection, did all the hair and feels after winning the first prize in Pravana's Show Us Your Vivids Competition

This three-piece hair care collection was inspired by the Intense Therapy Leave-In Treatment and delivers the same scent with healing benefits.

Jon Alexander Frawley shares the details for this makeover from bleached-out blonde to Fifth Element orange.

Winner of Pravana's 2016 "Show Us Your Vivids" contest and member of its Collective, Neal Malek (@nealmhair) is a master of vibrant color and more. Read why we can't stop admiring his gorgeous work.

This annual contest features top hair colorists competing for the title of the “Best Vivids” artist in the world. See the show-stopping winning looks, including a Star Student entry and a Fan Fave.

New state-of-the-art space to host advanced educational and content creation for Henkel Beauty brands and more.

Las Vegas-based colorist Chita Beseau is known for her beautiful blending and use of bright colors.

Pravana's annual creative color contest is back and, new for 2018, open to students!

Clients are going blonder and blonder. However, there’s a right way and a wrong way to get your clients there. Here are seven tips/techniques you should be doing with your blonde-haired clients.