
PRAVANA Precious Metals Make Metallic-Hue Dreams Come True
PRAVANA artists show the versatility of the brand’s new Precious Metals collection of VIVIDS and ChromaSilk EXPRESS TONES.

PRAVANA artists show the versatility of the brand’s new Precious Metals collection of VIVIDS and ChromaSilk EXPRESS TONES.

Get the details for this makeover from faded silver to dimensional peach.

Under one roof inside one of the fest’s handful of guest lounges, the SalonCentric Beauty Lounge hosted Pravana, Pink Pewter and Artistic Nail Design. The beauty oasis amid the more chaotic festival outside its tree-lined enclave served up hair styling and colored extension applications to guest lounge attendees.

There are so many positive things to say about Presley Poe. In addition to posting the coolest color work and illusions, she is also a really wonderful person. MODERN has been following her forever--check out why she's in the 2017 MODERN SALON 100!

Premiere Birmingham 2017, Oct. 22-23, will feature star-studded education across more than 175 classes to keep beauty pros on the forefront of trends, techniques and products.

This client was dreaming of ocean-inspired color. Get the how-to here.

“I'll never forget when Liz asked me to do this in the hospital," says Yvonne Stonesifer of San Antonio, Texas. "She wanted to be in control of her hair, her choice, not chemo and not cancer. Sometimes the choices we make in coloring our hair are so much deeper than trends. They can be full of emotion, and life changing.” See the powerful story here.

Heather Buchanan (@glamrock_hair) of 3 Bowls of Color, Newport News, Virginia, says her new client has been coloring her hair to a dark red/brown for 25 years and FINALLY made it to a salon! Here she shares the details for that first visit.

This client came in with about 5 years of homemade highlights, box color and hair cuts. The goal for this makeover was to turn this client's hair into a variation of blue and purple tones.

After coloring her hair darker for about a year, this client wanted to go blonde but with shaded roots for a softer regrowth.

After being away from the salon for an entire year, this client arrived to the salon with overgrown balayage (level 7/8 faded copper) on a natural level 5.

From July 1 through August 31, 2017, Pravana is donating five percent of its best-selling Intense Therapy Leave-In Treatment to support the Beauty Changes Lives Foundation.

There was a lot of wonderful color presented at Premiere 2017 in Orlando this past weekend. MODERN caught up with Tim Bo Mack at the Pravana booth to learn more about these three exciting shades. Learn the formulas in this short video.

Entry submissions are open now until June 30, 2017 and will be judged based on creativity, technique, execution and overall impact.

Mixing shades from Pravana Chromasilk and Pravana Vivids for a bright, rich finish.

Tiffany Massey (@tiffanymhair) of Structure Hair Studio (@structurehs) in Dahlonega, GA. says this box-dyed brunette (a natural level 8) wanted to go solid platinum blonde. 6 hours later, mission accomplished!

Lyndsey Texeira (@ lynds_tex) of Rust Salon, Manteca, CA., says her natural red client "has been coming in for highlights for years. She was ready to go back to a more solid copper - with just a little dimension." Here Texeira shares the details for the new shade using all Pravana.