
Follow the Formula: Garnet Flame and Cherry Red
Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.
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Two reds that get raves, these looks were designed using Alfaparf Milano. Get all the steps, processing, and expert tips to add these recipes to your rotation.






Milan-based Alfaparf knows the value of quick changes, styling versatility, and personal creativity.
Alfaparf Milano's Free Style Lift is a white clay powder for freehand work (without foils) for a maximum natural effect.
Rossano Ferretti's haircare and styling line will appear in Alfaparf Milano salons in the U.S. and Canada.
Alfaparf Milano’s 2019 collection, People, showcases beauty without boundaries.
Globally recognized stylist, salon owner and product innovator Richard Thompson has re-joined Alfaparf Milano in an exclusive partnership agreement.
Alfaparf Milano Master Colorists Lindsay Lane and Michele Flores use shades from the new Alfaparf Milano Dream Like Leonardo collection to create deep dimension.
Alfaparf Milano S4U and Op Couture Collection Debuts
Free from ammonia, PPD and resorcinol, Precious Nature formula’s consistency is rich and creamy and is gentle. The key element is the creamy activator, which is made from ingredients that make the color formula gentle on the scalp.
Every client has a story, and so does his or her hair. Alfaparf’s new line, Style Stories, includes 18 styling products that are the perfect tools for tackling every occasion.