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Style|Articles|Jun 2, 2015

How-To: Bohemian Crown Braid with Flowers

Braids are an easy way to look summer-appropriate while maintaining hair health and stretching time between shampoos. Regardless of whether your clients are looking for a fun-yet-professional look or just a nice summery style, they'll love ...

Style|Articles|Jun 2, 2015

How-To: Side Fishtail Braid with Flowers

Summer is just around the corner, and with new seasons come new styles! With flowers blooming all around, it’s no wonder this summer’s beauty is all about intricate braids and pretty flower pins.One Boston salon owner, Mario Russo of ...

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Style|Articles|Jul 15, 2014

Festival Style Inspiration From Instagram

It's that wonderful time of year - festival season! Instagram is overflowing with festival style inspiration and we've found some looks that are just too good to limit to concert-wear. From hair to makeup to nails, these are looks that can be created in the salon for a whole variety of summer events.

Career|Articles|Jan 3, 2012

Hungry for The Hunger Games!

Poised to become the next teen sensation in the mold of Harry Potter and Twilight, The Hunger Games—the first film adaptation of the wildly popular, young adult novel series—debuts this March! The movie stars Academy Award Nominee Jennifer Lawrence, Stanley Tucci, Woody Harrelson, Elizabeth Banks...and Joico!

Career|Articles|Jul 11, 2011

2010 International Fantasy Hair & Modeling Competition

Representations of peacocks, flowers, motorcycles, flamingos and more, The International Fantasy Hair & Modeling Competition in New Hampshire is set in motion. Spectators will witness a variety of towering trusses, elaborately constructed coifs and looming locks. This year's show challenge is to design a presentation of hair and costume that depicts the exotic lure of famous 'ports of call' around the world...