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Square data shows that regular customers tip 11% higher and are shared across 32% of businesses in the same ZIP code, driving thousands of dollars in additional revenue per connection.
If your day-to-day feels like a never-ending game of whack-a-mole, you’re not alone. The hair and beauty industry runs on creativity and connection, but behind the scenes, it runs on systems. When you spread those systems across a few different tools (plus a couple of sticky notes and a prayer), even the best-run salons feel like they’re working twice as hard for the same results.
In the salon and spa world, creating a standout client experience isn’t just a nice-to-have—it’s what turns first-time visitors into loyal, long-term clients. It’s about the entire journey clients take with you from the moment they book to how they feel walking out the door.
Concerned about how a slowdown could impact your salon? This Vagaro guide shares practical tips to help you maintain steady revenue, strengthen client relationships, and adapt your business model to thrive, even when the economy shifts.
This salon marketing guide breaks down exactly how to get found online, fill your calendar, and keep clients coming back. From social posts to text campaigns, it's your cheat sheet for marketing that actually works.
The professional beauty industry is no stranger to global economic shifts. With the latest round of tariffs imposed by the Trump administration, we asked several pro beauty manufacturers to talk about how they will navigate.
It's common to feel overwhelmed in the pursuit of success, but acknowledging it is only the beginning. Achieving balance becomes imperative as success brings forth busier schedules and increased demands. That is why DaySmart Salon is sharing three essential strategies, from identifying burnout to cultivating a supportive culture relevant to anyone striving to navigate daily challenges easily. Are you ready to uncover more?
GlossGenius is launching Genius AI, the industry's first generative AI-powered marketing copilot.
My Salon Suite will be exhibiting at the 2023 Multi-Unit Franchising Conference, in Las Vegas, showcasing the company's multi-facet franchising opportunities.
In recent years, a new culture of beauty has bloomed, and it’s grown into a rich garden of diversity & inclusivity. The beauty industry is saying goodbye to the Eurocentric standard of beauty—tall, young, thin, blonde, and blue eyed—and hello to present-day values of inclusion. Along with this shift is the rise of genderless fashion, and hair stylists are helping to shape this new narrative.
Vagaro scheduling and management software helps keep salons and spas running efficiently with all the tools a modern owner needs, including online booking, a POS system, email and text marketing, push notifications and much more.
Sponsored by Vagaro
After almost two years of living and doing business in the world of COVID-19, there’s no doubt that consumers have a newfound appreciation and respect for salons, spas and barbershops, as well as and their own personal beauty professionals.
Sponsored by Square
Survey results from Color Of Change and Main Street Alliance of 600 small business owners.
With the "Principles of Business," an experienced businessman and former mayor helps fellow small business owners with words of wisdom.
Getting employees to appreciate the importance of THE FUTURE with a 401K plan is the goal of Arik Efros, co-owner of the Eva Scrivo Salon. Efros outlines the importance of this perk and explains why many of the people in their NYC salon have already a nice bundle waiting for them upon retirement.
The brand announces the launch of a new support program to ensure salons and stylists are prepared to successfully reopen their businesses.
The program will include free hair color, free back-bar product, enhanced education and digital support for participating salons.
