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We often hear the phrase "know your numbers," but what does that actually mean? What numbers and factors should you consider when setting your prices? What strategies will ensure you are charging appropriately? And how does pricing relate to branding and avoiding burnout?
From gender-neutral pricing, to hourly, to per-service pricing, to raising prices, emotional discounting, and even gratuities, this discussion among three stylists and salon owners was immensely valuable.
Listen to Tracy Vinson discuss how to charge accurately for your services, add value to your services, as well as how to build a clientele.
Joy La May of Destroy the Hairdresser talks about ways to change your pricing structure, how to accurately charge for your time, and how it leads to a future-proof career.
Tracy Vinson @mobilemanicurist helps nail technicians get on the right path with their business by looking at service prices and how to add value to every appointment.
As an example, dry cleaning a woman's suit jacket for $12 and a man's suit jacket for $8 would constitute a violation of law. Will pricing differently for men and women's haircuts fall under the same reform?
The benefits for both you and your client include less stress, more transparency, and healthy boundaries.
What you decide to do will depend on your area, how COVID-19 affected your business and your own comfort level. For some direction and advice, we looked to salon industry experts and their suggestions for reopening.
The drugstore vs. professional product conversation isn’t always so cut and dry. When topics emerge like price, convenience, ingredients and diversion, it’s important you’re prepared to tackle the talking points.
Would you dare to post your service prices on your hair photos for your followers to see? Gina Bianca breaks it down—and has nothing to hide.
