MENU
SEARCHThe new technology drives leads to Sola professionals because clients are able to discover and book appointments 24 hours a day!
Sola Salon Studios is excited to unveil their newest technology–BookNow by SolaGenius. The new online search and booking engine allows clients nationwide to discover and book appointments with Sola professionals 24 hours a day.
The search engine provides prospective clients available appointment times and locations based on services desired without the need for them to download an app or create a username and password to search the database.
The BookNow by SolaGenius feature expands the reach and potential leads driving business growth for any Sola professional that uses SolaGenius! A client can simply go to www.solasalonstudios.com and, on the homepage, find available appointment times and pricing and can book a stylist or service in a location near them.
SolaGenius is the all-in-one business solution created exclusively for Sola Salon Studios in partnership with GlossGenius, with the goal of providing state-of-the art technology to support the business success of Sola professionals. With SolaGenius, Sola pros have access to many essential marketing and business features such as 24/7 online booking, calendar interface, notifications and reminders, text messaging and email marketing tools, client notes, point-of-sale, credit card processing plus analytics/reports that help an independent owner more efficiently run their business in one streamlined, simple app.
“We are thrilled to offer this innovative booking engine for consumers to schedule appointments with Sola professionals directly on our website," says Jennie Wolff, VP of Marketing and Education for Sola. "With BookNow, we now can implement strategic marketing efforts to generate new customer leads for our independent salon owners.”
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.
The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.
Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.
Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.
The Davines Edit reflects the brand’s passion for people and planet.
RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.
Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.
One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.
According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.
Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.
The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.
The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.
This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.
In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai
The Good Patch is a leading wearable wellness patch brand, offering wellness and skincare patches that support everyday needs including energy, sleep, relaxation and more.
