2018 has already been a big year of change and growth forEufora International.

 Joanne Magana joins Eufora’s West Coast Sales Division as Eufora Business Consultant. Magana will now work directly with Eufora salons in Orange County, CA, bringing her years of salon industry experience to coach and support salons and stylists in creating great success in their business. She has been a part of the Eufora Education team for 15 years and most recently has been at the helm of the Eufora Salon Owner Network.

As a result of Joanne’s move, Ashley Toliver Williams, owner of Fringe Salon and Color Bar in Houston, TX and Tamra Segert, owner of Studio 700 Salon and Spa in Corona, CA will be taking on the leadership rolls of the Eufora Salon Owner Network and the Eufora Business team. Their mission is to elevate and grow these two  Eufora programs dedicated to the business success of salon owners and all salon professionals.

Adding to their team of industry veterans, Eufora also announces the hire of Benjamin Melendez-Gutierrez as West Coast Sales Director. With a goal of continuing to execute “best in class” service to the Eufora salon network and maintaining strong relationships with all Eufora top salon partners, Melendez-Gutierrez will pull from his three decades of experience in the professional beauty industry to work to accomplish the aggressive west coast sales goals for Eufora International.  Melendez-Gutierrez will lead the Eufora Business Consultant (EBC) team in the acquisition of new business, as well as the cultivation of existing Eufora business in the states of California, Arizona, Nevada, Washington, Oregon, Idaho and Utah.  The team is currently being trained to ensure they are constantly delivering on the Eufora promise of “best in class” service and support to salons throughout the western US.

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