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The ABCH Energizing Summit Continues to Grow and Spread Its Color Education

 The 15th annual American Board of Certified Hairdressers (ABCH) Energizing Summit was held June 28-29, 2015 at the Marriott Hotel LAX in Los Angeles, CA.  This year's event saw a 20% increase in attendance.56 educators held 142 ...

Anne Moratto
Anne MorattoDirector of Brand Content Strategy, MODERN SALON and NAILS
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August 3, 2015
The ABCH Energizing Summit Continues to Grow and Spread Its Color Education
The ABCH Energizing Summit Continues to Grow and Spread Its Color Education
The ABCH Energizing Summit Continues to Grow and Spread Its Color Education

Kimmy Nguyen in her hands-on Balayage class.

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 The 15th annual American Board of Certified Hairdressers (ABCH) Energizing Summit was held June 28-29, 2015 at the Marriott Hotel LAX in Los Angeles, CA.  This year's event saw a 20% increase in attendance.

56 educators held 142 classes during the two-day event. The hands-on classes are product-neutral and no selling is allowed in the classrooms.   “It is amazing how much faster you learn haircolor when you remove selling from the curriculum,” Andre Nizetich, President of ABCH,  says.

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A highlight of the event was MODERN SALON's Steve Reiss’ presentation of original research on the state of booth and chair rental in the salon industry.  A full report is available at www.modernsalon.com/rental

NEXT YEAR: The next Energizing Summit will be held on June 12-13, 2016, at the same location, the LAX Marriott Hotel in Los Angeles, CA. Registration will open February 1, 2016.

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