To get a better understanding of Wella Professionals' trends, and to help you learn how to compete, I attended The Trend Vision Experience, a seminar held at P&G Salon Professional’s The Studio in Woodland Hills, California, where I got up close and personal with Blaze, Grace, Celeste and Roxy. Seminar leader and educator Victoria Thurman Hall and Rochelle Evans carefully dissected each look—what her personality is, her fashion and accessories, her cosmetic palette and, of course, her hair. So, who are these leading ladies begging to be interpreted? Let's take a look.
In this how-to, It&ly Hairfashion artist Pasquale Caselle creates a sexy, rooty blonde that screams summer.
Learn how to create the perfect summer braid for you and your clients. It's a peek-a-boo braided 'do!
In this how-to, featured in the April issue of MODERN SALON, Wella Professionals stylist Josh J. Banks creates a blonde beauty with a healthy shine.
In this how-to, featured in the April issue of MODERN SALON, color master Beth Minardi creates a blonde-on-blonde finish using her American Baliage technique, perfect for summer.
Without a doubt the ombre trend has officially hit mainstream. No matter where you're located, one thing is for certain, ombre is HOT—and if you don't know how to get the look, search no further. Here's how.
In this how to, Aloxxi International Artistic Advisor Teri Dougherty uses Aloxxi Chroma, Aloxxi Tones and White Lightener to achieve a copper finish that's full of dimension and shine.
In this how to, Kenra Professional Artistic and Technical Director Robb Dubré creates a crave-worthy coppery red blend using a combination of lightening, glazing and Kenra Color.
How funny is this commercial that aired in the UK? The best part? When the man is screaming at the hairdresser, "I know this hair cut has nothing to do with you, but my sister is outside and I want her to think that you did it.. you are very, very nice people!"
In this how to, Goldwell North American Lead Art Director John C. Simpson creates a fuchsia- and citrus-inspired finish using triangular sections, micro-thin slices and back-to-back foils.
In this how to, Matrix Artistic Director Chrystofer Benson uses a combination of Color Sync, SoRED and Matrix Cream Developer to achieve a flirty summer finish that has edge and sophistication.
In this how-to, Farouk Systems' artist Rocky Vitelli creates a dramatic fringe that can result in multiple looks depending on how the hair is parted.
In this how-to, Sherri Jessee, who is a member of the Rusk Creative Team, offers a look that is reminiscent of flames shooting down the fringe.
In this how-to, Pravana Artistic Director Vadre Grigsby creates a head-turning finish that can easily transition from conservative to BOLD.
Sue Pemberton creates a multi-dimensional bold color statement using Joico VeroLight Powder Lightener and Vero K-Pak Color. From baliage to ombré to chalking, summer is the season to experiment
with high-impact coloring techniques.
MODERN Facebook fan Jim Robeson creates an updo that will have summer brides lining up to sit in your chair.
While at America's Beauty Show in Chicago, Steven Lightfoot stopped by the MODERN SALON booth to demonstrate a quick and fun way to create extremely editorial hair that can be used in photo shoots or runways by using a Salon Tech flatiron, little product, some thread (yes!), hair pieces or filler, and pins.