HOW TO: Teal + Copper Pixie Using Color Conditioning Masques
The intense pigments in the InstaBoost Color Conditioning Masques from Aloxxi surprised--but delighted--this colorist.
by Anne Moratto
Anne Moratto
Director of Brand Content Strategy, MODERN SALON and NAILS
Anne Moratto’s well-rounded beauty career includes years in beauty public relations, beauty marketing, beauty manufacturing, and now, with MODERN SALON, in beauty publishing. The through-line has been an intense interest in all things beauty and a sincere appreciation for the skilled artists and entrepreneurs who make the industry so vital, compelling and creative.
Anne has been honored to be a judge of the North American Hairstyling Awards (NAHA), and the Wella TrendVision Awards. She has launched and hosted the MODERN SALON Independent Boot Camp and the brand-first Indie Pro Awards. As a subject matter expert, Anne has been tapped for her industry expertise by many media outlets. She has been a guest on a Global Wellness Summit webinar discussing the beauty industry and the COVID pandemic, on a virtual conference for the Professional Beauty Association (PBA) and their Executive Summit, and has had the pleasure of sharing the stage with many beauty industry luminaries. She has interviewed beauty legends, billionaire beauty business changemakers, and countless beauty makers and she is grateful there are still so many stories to tell. Anne, a native of Wisconsin, lives with her family in Los Angeles, CA.
Ulta Beauty Announces New Pro Team Member, Pekela Riley
Pekela Riley, celebrity hairstylist, educator, owner of Salon PK in Jacksonville, FL and Mizani Artist, has been tapped to lend her expertise to the Ulta Beauty Pro Team’s continued mission to support and educate stylists.
by Anne Moratto
A Dozen Questions with @domdomhair About Social Media, Styling and More
Cool-girl style tips, advice for how to make hair appear fuller, and social media strategy--we cover it all.
by Anne Moratto
Brassy to Blonde in 5 Sessions
"Do NOT expect your stylist to perform a miracle in 1 or even 2 sessions!" says @christinek_hair of this beautiful transformation spotted on Instagram.
by Anne Moratto
Hidden Pops of Color Using Aloxxi InstaBoost Conditioning Color Masques
Using these new color masques from Aloxxi, @beautybyhaleygarber was able to create a playful color palette that is a beautiful surprise.
by Anne Moratto
Café Au Lait Color Melt: From Yellow Brass to Rich Mocha
Working with natural regrowth to create beautiful dimension and tone.
by Anne Moratto
EMMY AWARDS: Alison Brie's Hollywood Waves by Robert Vetica
The star of "Glow" looked lovely on the red carpet. Here's how Robert Vetica styled her soft waves to last all night.
by Anne Moratto
EMMY AWARDS: Yara Shahidi's Romantic Texture by Kenra Professional
A beautiful, romantic style for the Emmy red carpet.
by Anne Moratto
HAIR COLOR FORMULA: Transitioning Rooty Blonde to More Natural, Beigy-Blonde
First step in a two-part process.
by Anne Moratto
Summer Hair Transitions to Fall with These Malibu C Treatments
September and October can be the time to transition clients from dry summer hair to restored fall fabulousness via these treatments from Malibu C.
by Anne Moratto
NAIL ART HOW-TO: Blake Lively Red Carpet Manicure by Elle
A red-carpet manicure on Lively features a martini glass accent nail!
by Anne Moratto
The Most Perfect Pink Hair Color and Hair Cut Combo with Color Formula
This from the talented Julie Holbrook, @headrushdesigns.
by Anne Moratto
NYFW: Art Deco Metallic Manicures with Crystal Appliqués by Morgan Taylor at Rodarte SS '19
Metallic manicures by Morgan Taylor put sparkle on the fingertips and add interest to the overall looks.
by Anne Moratto
CHI Cosmetology Students Win Travel to Vegas, Mentorship and a Week of Beauty
Three students from the CHI Cosmetology Member Schools won the chance to be mentored by a top artist, attend a career-changing event, and to surround themselves with the beauty industry.
by Anne Moratto
Razor Cutting 101 with Sebastian Artist Anthony Cress
This Facebook LIVE is a full-on tutorial on how-to work with a razor, what kind of razor to use, and why a razor over a shears.
by Anne Moratto
Kat Von D Beauty Launches Pro Makeup Artist Program Open to Stylists
All accepted Pro Program members, which can include both makeup artists and stylists, will receive a metal membership card and 30% discount on every product purchased on Katvondbeauty.com, so they can fill their kit with their favorite Kat Von D Beauty products.
by Anne Moratto
10 Years of Black Box Color to Beautiful Blonde
Slow and steady wins the race. Here is how one committed colorist brought her client from box to blonde.
by Anne Moratto