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Career|Articles|Jul 11, 2011

Salon Drive for Troops and Toys for Tots

Clark Russell Salon, as seen on the style network show “Split Ends”, is helping out the US Marine Corps and Blue Star Moms Group by hosting a “Toys for Tots” toy drive. The salon is also helping the Blue Star Moms Group with finding donated items for care packages to send overseas to the troops abroad.

Career|Articles|Jul 11, 2011

2011 STARS Photo Competition

Cosmetologists Chicago (CC) and its more than 8,000 salon professional members, invites all licensed cosmetologists to participate in the 11th annual STARS 2011 Hair, Make-up and Fashion Photo Competitions for salon professionals!

Career|Articles|Jul 11, 2011

Help Your Clients See Reds

Maybe she’s a client whose natural red color has faded over the years; maybe she’s someone who you’ve always sensed wanted to try red, but has hesitated. ‘Tis it the season to unleash those inner redheads? “Sure!” says Joico Vero K-Pak Hair Color Spokesperson Beth Minardi, “Red hair always commands great attention.” (Think screen icons from Lucille Ball to Ann Margret to Nicole Kidman.)

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Career|Articles|Jul 11, 2011

Station Break: Sally Hershberger

Sally Hershberger has been a favorite of trendy New Yorkers, celebrities, fashion photographers and directors for years. To keep everyone happy, she travels between New York City and Los Angeles to work on clients in her salons on either coast (two in NYC, one in LA). And when her clients head home, they maintain their looks with the Sally Hershberger line she created in 2008.

Career|Articles|Jul 11, 2011

The Winter Rush: Holiday Marketing

Are you checking your holiday list twice this season? If you’re already getting a taste of the winter madness that’s right around the corner, and you need some ideas, check out what MODERN’s Proview Panel members are doing to prepare for the busy time ahead.

Career|Articles|Jul 11, 2011

Gray's Anatomy

From the London runways to trend-machines Lady Gaga and Kate Moss, gray’s cool as gunmetal. Celebrities are really lightening, then using ’50s-style toners with violet bases, says Ian Gavet, who runs a namesake San Francisco Academy. When real graying clients want to go “back to natural,” you must control tonality and reflect.

Career|Articles|Jul 11, 2011

Color Trends: Glow Getters

With the bob going top-round and end-layered, grayday, winter-friendly shades that add inner light accent movement best. “Rich reds, mochas and cooler violet browns are ideal base shades,” says Pon Saradeth, owner of Pon International in Anaheim Hills, California, “while golden or copper tones add extra warmth, placed over the top.” His approach:

Career|Articles|Jul 11, 2011

Color Biz: Personalization Plus

George Stockman’s success secret came from his father: Always do more than you’re paid to do. Applying that advice to his Showoffs Hair Salon in Dunbar, Pennsylvania, he increased business by 30 percent in the last 12 months by raising the value of services. Example: He colors one area of the head (say, a large crown-area panel) one level lighter than the rest of the hair, which personalizes the color design. “A competitor down the street just can’t duplicate it,” says Stockman.

Career|Articles|Jul 11, 2011

The Celebrity Effect

Clients want what they see on celebrities, and attendees at joint Empire Education Group/Nick Arrojo MOB (Master of Beauty) Tour of Beauty presentations learn how to deliver the latest styles with confidence. Kicking off the eight-city tour in NYC, Arrojo demonstrated The Asymmetric with a Jessica Bielinspired Inverted-V color, the “swing” layer cut with X-Pattern color (for a top spotlight effect a la Kelly Clarkson) and the “sqround” with partial shading that peeks though interior layers. The focus: consumer driven and immediately usable.

Career|Articles|Jul 11, 2011

America's Beauty Show Update

Start getting ready, because America's Beauty Show will be here before you know it! The show is set for March 12-14th at McCormick Place in downtown Chicago. Take a look at some of the highlights the show will have to offer this year.

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Career|Articles|Jul 11, 2011

Choose Beauty: Matthew Morris

One of those stylists who, as a child, styled his sister’s Barbie dolls, Morris was recognized as Editorial Stylist of the Year by the North American Hairstyling Awards (NAHA) in 2005; in 2010, he was third runner-up on Bravo’s Shear Genius 3. He’s also had his work appear in Allure and Elle magazines. The foundation that boosted his artistry before beauty school, he says, was learning proportion and structure from metal sculpting and extending his vision doing make-up: “The face is a 3D canvas that you contour and highlight.”

Career|Articles|Jul 11, 2011

MSTV: Step Into Artist Session

Check out what’s going on behind the scenes of MODERN SALON’s Artist Session in the last episode of Modern Salon TV! In a recent session, MODERN’s Beauty and Fashion Director Maggie Mulhern interviewed a variety of existing and new aspiring session artists.

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