Career
Survival Tactics: Back to Black
In a mean season, salon owners go tactical with offensive economic moves. Victoria Wurdinger snares secrets from three owners whose nearly 75 years of combined wisdom fights the downturn and wins.
Intercoiffure's Big Share
How do you balance the need for one-of-a-kind color with busy lifestyles? Intercoiffure’s Haircolor Council Members share the ways in their first photo shoot.
What's Up With Those Brazilian Relaxers?
Consumers are amped about the hair-straightening Brazilian Keratin Treatment (BKT). They say Brazilians do the job and then some.
How America Shops (or not)
Experts say a tight economy is changing not just what, but how, consumers buy. Victoria Wurdinger has the details.
And the Winners Are ...
The results are in and you have chosen your favorite “Primary Colors.” See below for the results!
Caring for Color
Color services are an investment for your clients, so keeping their shades fresh for as long as possible is important.
Graying Gracefully: A Salon Color Plan
Nelson Chan, celebrity hair colorist and founder of the Nelson J hair salon in Beverly Hills, sees gray hair as the number one concern of women over 40.
Art Meets Nature
“Geoganic,” the latest collection from International Creative Director Mark Hayes and the Sassoon team, merges curvaceous shapes with graphic lines.
6 Steps to Waste Less and Recycle the Rest
Now that sustainability is a lifestyle, it’s easy to find affordable, eco-smart business ideas. Here, easy strategies any salon can use to save more, waste less and recycle the rest.
The Future of Color
Why it’s still in your hands.
Ask the Experts: What's the Safest Way to Perm and Color the Same Head?
Joe Santy, chemical specialist and vice president of education for Dennis Bernard, answers.
Ask the Experts: How Can I Help Clients Avoid Fizz?
Lorraine Massey is the author of the how-to manifesto Curly Girl and co-founder and owner of the Devachan Salon and Departure Lounge in Manhattan.
Unlocking the Dandruff Gene: Scientists ID Fungus
Scientists at P&G Beauty have studied the nature of dandruff for years, and recently brought their investigation right down to the molecular level in sequencing the genome of the fungus that causes the flakes.
Ask the Experts: How to Convince Clients to Make Seasonal Color Changes?
While changing your own hair seasonally is a great way to advertise and show what’s in style, Pemberton believes it also opens the door to new services.
Hair Color Business: Great Growth
The hair color category has been one of the saving graces of the U.S. professional salon industry. This is true for both hair care service revenues and for product sales in particular.
Sell Color Makeovers with Photos
Colorist Sandy Kurtzman, owner of a self-named salon in Austin, Texas, and an American Board Certified Hair Colorist, began taking before and after photographs of color clients a few years ago to document her work. She was the first to be surprised at clients’ response.
Pro Report: Spring Style Hair Color Trends
In addition to the observations he shared with Victoria Wurdinger her “Your Business” column in the March issue of MODERN, Salvatore Minardi also filed this visual report.