In The Know

New Aurora Collection from Colortrak

Inspired by the aurora borealis, this new collection is here to light up your night sky.

Technology is Essential in New 2020 Operations

While COVID has thrown the salon industry into a new world of challenges, technology is proving to be the key to successfully re-inventing business.

Sponsored by STX

How These Salons Build Trust, Attract Clients Despite COVID-19 Realities

“We have found that customers are ready to adopt touchless check-ins and check-outs. They appreciate the simplicity and convenience. And they also understand how it helps everyone maintain health and safety guidelines during COVID-19.”

Sponsored by Zenoti

Going Touchless with These Tools Helps Salons Reopen Safely

After several months of business closures, salons in many places are beginning to open their doors and welcome back clients for long-awaited services. As shelter-in-place measures lift, salons will need to consider important tools that will help them continue to run their business in the most effective and safe way possible. 

Sponsored by Square

Salon Suite Brands Band Together to Call Out California Officials

The companies' CEOs are asking Governor Newsom to consider reopening their salon suites, saying that because of the unique layout and design, salon suites have the ability to meet the health and safety standards much like a dental or medical office facility.

Memberships and Client Loyalty Helped One Grooming Franchise Stay Strong During the Pandemic

The flexibility of its monthly memberships and the generous support of its clients helped keep the Hammer & Nails franchise strong during the pandemic, even through the shutdown.

Take it Outside: New CA Guidelines Allow for Hair, Nail Services Outdoors

In some California counties, salons and barbershops may take their business outdoors if they follow certain guidelines.

New Brand Launch: ikoo Hair Company Enters US Market

Six years after its launch, ikoo hair care company, based in Munich, Germany, announces its entry into the American market. Ikoo was founded by Christopher and Katrin Von Hallwyl, who say they wanted to create clean, high-performing and innovative hair care products and tools for women to empower women.  

Olaplex Launches No. 0 Intensive Bond Building Hair Treatment.

No. 0 is a professional-inspired treatment, that primes hair for absorbing nourishment, rebuilds hair bonds, strengthens and protects hair integrity.

Stylists with Coronavirus Saw 139 Clients, None of Them Fell Ill. Everyone Wore a Mask.

In May, the people interacted with two hair stylists with confirmed coronavirus infections, but none ended up showing symptoms of Covid-19. The stylists and the clients were required to wear masks during their time in the salon.

Friends of Beauty Changes Lives Award $250K in Relief Grants to Beauty Pros Impacted by the Pandemic

Led by the generosity of CND and the Horst M. Rechelbacher Foundation, a coalition of Beauty Changes Lives Experience sponsors reallocate sponsorship dollars to support beauty professionals affected by the pandemic.

SPARKS Color Launches New Initiatives to Help Stylists

SPARKS Color announces its new SPARK YOUR SUCCESS initiatives to help support stylists as they go back into the salon. SPARKS is launching an exciting giveaway where 1,000 licensed professionals will each receive over $300 salon value of free SPARKS products by completing just one step. 

Tineco MODA ONE Hair Dryer Launches with Smart Sensor Technology

Engineered with multiple smart sensors, the MODA ONE hair dryer ($299) intelligently detects real-time hair moisture levels and automatically controls damaging heat and optimizes airflow for a healthier and faster drying experience.

Garren and R+Co to Launch Luxury, Sustainable Hair Care Line, R+Co Bleu

Set to launch in November, R+Co Bleu is a carefully edited, results-driven lineup of 21 formulations bringing sophistication, quality and ingredient innovation to hair care.

CA Salons Ordered to Close...Again

In a press conference on July 13, CA Governor Newsom ordered certain businesses, among them hair and nail salons, to close their doors due to a spike in coronavirus.

International Award-Winning Stylist, Angelo Seminara, Signs On as Global Ambassador for Goldwell

Goldwell introduces their new Global Ambassador, Angelo Seminara. As one of the most globally celebrated hairstylists, Seminara will create limited-edition collections and inspire innovation for Goldwell’s products and services. He will also represent the brand via social media and at press and industry events.

Design Your Own Clipper with Babyliss 4 Barbers CustomFX

BabylissPRO brings the power of complete customization to life with the Babyliss 4 Barbers CustomFX clipper.