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SEARCHR+Co founders, Garren, Thom Priano and Howard McLaren share their favorite products in the line.
R+Co (Rogue and Company) the new luxury line of styling products, was launched today in New York City.
Created by the collective of top artists Garren, Thom Priano and Howard McLaren, the 23 SKU strong line ranges in price from $20 - 29 and is paraben-free, sulfate-free, gluten-free, petroleum-free and keratin treatment safe. The hairdresser driven formulations include shampoos and conditioner, creams, waxes, pomades, foams, aerosols, sprays and one oil.
When asked why a collective is relevant to hairdressing, the trio offered an answer as a group:
"Historically, many brands focused around one stylist's or chemist's perspective. But the reality is that not everyone is the best at everything. Some are great at dressing hair, others are best at men's grooming while some focus on cutting. Our goal is to create a super line where each product is a hero and shaped by the perspective of a category expert - or collaborated on to nuance it to be the best in the world. It is really about bringing perspective to products and education for the stylist and their clients."
Given that information, MODERN's Beauty and Fashion Director Maggie Mulhern asked each to narrow down to just one favorite. Although Garren, Priano and McLaren initially struggled with the challenge, each ultimately found his go-to product. Check out this short video to see who grabbed what with the understanding the product is not the HERO, but a fave!
Hannah Mejia believes lasting success comes from mastering your craft, embracing lifelong education and trusting that the career you dream about is within reach. A stylist, educator and content creator, Mejia has spent 15 years building a business rooted in creativity, communication and continuous growth.
Katy Samuels has spent 14 years proving that creativity thrives when you stop searching for the "right" way and start trusting your own instincts. Known for her creative color work and signature Headband Prism technique, Samuels encourages beauty professionals to embrace mistakes, refine their craft and develop a style that's uniquely their own.
Erin Munoz has spent 17 years building a thriving business behind the chair while proving that success doesn't have to come at the expense of life outside the salon. A color specialist, content creator and salon owner, Munoz believes beauty professionals should treat their careers like businesses, embrace change and make room for both financial growth and personal fulfillment.
North Carolina-based hairstylist Tyler Plemmons wants you to know one thing: Positivity and perseverance will get you everywhere. This MODERN SALON Artist Connective Member and 2018 MODERN SALON 100 Honoree is known for beautiful balayage, gorgeous vivids, and soft pastel hair color.
For Angelica Tanta, success has always come down to one thing: practice. Originally from Romania, Tanta credits an online mentor from Ukraine—despite never meeting in person and communicating through Google Translate—with inspiring her to perfect her bridal artistry through relentless repetition.
Angela Orozco believes long-term success in the beauty industry is built on trust, consistency and genuine human connection. A stylist at The Nest Salon in Brea, California, Orozco has spent 14 years cultivating a reputation for dimensional brunettes, precision haircutting and authentic relationships that have fueled her career.
Erin Mills believes beauty professionals deserve more than a successful career. A hairstylist turned multi-salon owner, Mills has spent 17 years growing her business while helping her team create lasting impact.
For Mish Jolie (@meltedbymish), success isn't measured by how busy you are, it's measured by how fulfilled you feel. The Connecticut-based stylist, educator and MODERN SALON 100 honoree has built a career around balayage, lived-in brunettes and razor cutting.
Amanda Harsche has built her career on two simple beliefs: never stop learning and never stop connecting.
Whether it's social media, fashion, film, art, or culture, Chaz Dean advises stylists to stay aware of what's inspiring people. Take the elements that make sense for you in these five lessons learned through a life in beauty.
For Jessica Domoney, building a successful career isn't about saying yes to every opportunity, it's about protecting your time, investing in yourself and creating an experience clients won't forget.
Transformation artist Melissa Dawn has spent more than two decades building a career that's equal parts creativity and business strategy. Dawn is known for dramatic transformations, creative color and a philosophy that encourages beauty professionals to keep learning, set healthy boundaries and define success on their own terms.
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