
America's Beauty Show Opens Entries for the 2027 ABS Global Image Awards
This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.
Interested in getting into the lash business? Bianca Martinez, NovaLash 2015 Lash Artist of the Year and owner of Lashes by Bianca in Yuma, Arizona, answers your questions:Q1: I’d like to offer my clients ...

Interested in getting into the lash business? Bianca Martinez, NovaLash 2015 Lash Artist of the Year and owner of Lashes by Bianca in Yuma, Arizona, answers your questions:
Q1: I’d like to offer my clients eyelash extensions—what accessories or products should I stock to get started?
The application of eyelash extensions is a highly technical and meticulous process that requires well-trained professionals to safely perform the procedure. Start by selecting a well-known, reputable company that will assist and guide you long after your certification. Next, be sure to stock a wide variety of lash extension lengths, curls and diameters to create a proper customizing frame that will compliment your client’s unique look.
Q2: Lash extensions are sometimes associated with hair loss. What can I do to avoid damage to the natural lashes?
A properly trained technician will understand the appropriate curl, diameter and length of extension that a client’s natural isolated lashes can hold. Improperly applied extensions can be very damaging to the natural lashes, whereas properly applied extensions will not cause damage. It is extremely important that technicians ensure no two or more extensions are stuck together so that the natural lashes can grow, rest and shed in their natural pattern. The NovaLash application technique and one-to-one lash bonding allows natural lashes to thrive while wearing extensions.
Q3: What are the best practices for sanitation when applying and removing lash extensions?
First and foremost, the eye and eyelash health of clients should always be your number-one concern. Selecting a lash company that upholds the best practices in delivering the safest and most sanitary applications through certification is crucial. Check with your state’s licensing requirements on eyelash extension application and sanitation requirements. Select a company that is known for the safety of their products, especially the adhesive. For example, NovaLash recommends the use of a dry heat sterilizer to sanitize the tweezers in between each client and to only remove extensions from their packaging using sanitized tweezers.
Q4: Are all my clients candidates for lash extensions?
Eyelash extensions are ideal for most people with healthy eyes and lashes, and are suitable for people who wear contact lenses and glasses. Eyelash extensions are generally not suitable for people who have pre-existing eyelid or eye conditions, severe allergies or had a reaction to cyanoacrylate. Clients who are undergoing chemotherapy are not suitable for eyelash extensions until their lashes have grown back. If a client has any concerns, they should consult with a doctor who is familiar with the products used.
Q5: What maintenance schedule should I recommend?
Educate clients on practicing daily hygiene by thoroughly cleansing their lash extensions. Proper cleansing and conditioning are necessary to maintain the lash line to keep the extensions free of buildup such as debris and allergens and to maximize the life of the extensions. Using a lash wand to comb the lashes free of tangles is also recommended. To maintain a full look, fills are required approximately every three to four weeks when using NovaLash’s Platinum Bond adhesive. If your client declines a touch-up at this time, their lash extensions will continue to shed with their natural lash cycle.

This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.

Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.

Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.