
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Check out these exciting updates to America's Beauty Show - including Beauty Changes Lives' "One Day. One Ticket." fundraiser and changes to the core ABS team.

On Monday, October 7th, Robert Passage, founding member of Beauty Changes Lives, joined the America’s Beauty Show press conference to announce the launch of the 3rd annual One Day. One Ticket. fundraiser. With the America’s Beauty Show 2025 theme, “GROW,” as the backdrop, the event promises to inspire and empower the beauty industry’s next generation of professionals.
One Day. One Ticket. will take place on March 6, 2025, and registration is live now! This year, the grassroots fundraiser introduces an exciting new opportunity for participants to create teams with friends, colleagues, and beauty enthusiasts to fundraise together. Passage also announced that the success of the fundraiser will be celebrated live on stage at America’s Beauty Show in April 2025.
Beauty Changes Lives is the #1 resource for scholarships and resources designed to support the entire career journey. Funds raised through One Day. One Ticket. support programs including Mentorship Matters and the Candy Shaw “Power of One” Scholarship.
“We are excited to partner with Beauty Changes Lives around the One Day. One ticket. initiative,” said Frank P. Fulco, CEO of America’s Beauty Show. “The theme of this year’s show, GROW, resonates with our collective efforts to nurture future professionals, and together we will make a lasting impact on our industry.”
“One Day. One Ticket. is more than a fundraiser, it’s a movement that brings our community together to uplift the next generation of beauty professionals,” noted Passage as he made his call to action. “Sign up today to join this inspiring movement and help shape the future of beauty and wellness.”
“Building on our strong partnership with America’s Beauty Show, we’re excited to GROW the One Day One Ticket fundraiser in support of Beauty Changes Lives programs and celebrate our shared success together at America’s Beauty Show in 2025,” added Lisa Roeberg, Executive Director of Beauty Changes Lives.
America’s Beauty Show by Cosmetologists Chicago is excited to announce the promotion of four key leaders and the addition of a passionate new team member. These advancements highlight America’s Beauty Show's commitment to innovaꢀon, excellence, and continued dedication to licensed beauty professionals. Over its 102-year legacy, America’s Beauty Show has provided beauty education, artistry, and community. This year, the Show is proud to recognize the contributions of its team, whose leadership is driving the organization into a new era of growth.
Frank P. Fulco, CEO of America’s Beauty Show, remarked:
“We are a non-profit with a mission to serve others, and that starts with people serving people. I am immensely proud of our Team, Board of Directors, and Advisory Council. These promotions reflect our commitment to serve our community at a higher level and globally. Cosmetologists Chicago & America’s Beauty Show have supported the beauty industry for over a century. Quality people with a heart for service never go out of style, and we’re working hard to enhance our capabilities to serve licensed beauty professionals today and into the future.”
Tickets are now on sale for the 2025 America’s Beauty Show, which will take place April 5-7, 2025, at the Donald E. Stephens Convention Center in Rosemont, IL. This vibrant, easily accessible location offers convenient proximity to Chicago O’Hare International Airport and excellent hotels, dining options, and premium shopping—the perfect setting for an unforgettable experience!

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai