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SEARCHMatrix’s Biolage reinvention is all about BioMatch Technology—using nature as inspiration for product performance.
Matrix’s Biolage reinvention is all about BioMatch Technology—using nature as inspiration for product performance.
The Challenge: Hair color that loses its vibrancy too quickly.
BioMatch: Orchids don’t fade because they contain flavonoids, which filter out UV rays that can oxidize color, causing it to lose vibrancy.
The Solution: Colorlast protects hair from colordegenerating free-radicals, rebalances moisture to keep hair color looking fresh and evens out the hair surface to enhance shine.
The Challenge: Dry, dehydrated, lifeless hair.
BioMatch: Aloe plants never dry out, even under the most extreme climatic conditions because they trap and store moisture within their leaves to survive through long periods with no rainfall.
The Solution: Hydrasource provides maximum moisture absorption and retention. With regular use, hair’s ability to absorb moisture is maximized.
The Challenge: Limp, lifeless hair.
BioMatch: The expansive cotton flower never falls flat due to internal elastic tensile fibers that develop into twisted formations that fill the interior of the plant, ensuring long-lasting shape.
The Solution: Volumebloom produces long-lasting, bouncy volume by multiplying inner fibers and building volume with flexible polymers.
The Challenge: Coarse texture and unruly frizz.
BioMatch: Moisture-repelling camellia flowers can endure for 1,000 years in monsoon conditions, through lipid production that seals out moisture.
The Solution: Smoothproof provides powerful humidity control by aligning the cuticle to lock out frizz-causing moisture.
The Challenge: Oil and residue build-up BioMatch: Lemongrass’s antiseptic properties allow it to self-cleanse.
BioMatch: Lemongrass's antiseptic properties allow it to self-cleanse.
The Solution: Clean reset removes residue gently by preserving hair’s natural lipids.
Biolage Shampoo Group
Premiere Show Group has announced IN FOCUS, the creative campaign behind the Premiere 2027 Show Tour, developed in collaboration with award-winning Ashlee Norman Hair & Team.
Next stop, Portugal! These winners will represent North America at the Wella Destination Event in the Global TrendVision Awards.
Stylists Yene Damtew and Jamal Edmonds launch Coil Event, a textured hair event for working stylists with hands-on education, live demonstrations, industry conversation, and networking.
Powered by mya, the zero-commission matchmaking tool connects clients with suite owners, setting a new tech benchmark in the salon suite industry.
A reimagined Press Conference and Official Show Launch will feature the artistry and creative direction of the Chrystofer Benson Artist Team, an exclusive first look at America’s Beauty Show 2027, and an invitation to EXPERIENCE the PULSE - The Heartbeat of the Professional Beauty Industry.
Maya Smith, CEO, Founder and Creative Director of haircare brand The Doux, sits down with Nicole to chat about the brand's new Roblox game, My Salon Empire, inspired by salon entrepreneurship and celebrating all hair textures.
This global competition celebrates the artistry, energy, and creative PULSE of the professional beauty community.
Sofia Vergara, Lucy Hale, Alison Brie, John Salley, Brian Austin Green and more honored the best achievements in Science Behind Beauty, Health & Wellness at this glittering event.
Stress was the factor respondents blamed most often when their skin worsened, cited by 54%, followed by diet at 37% and hormones at 35%.
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.
The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.
Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.
Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.
Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.
As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.
The Davines Edit reflects the brand’s passion for people and planet.
