China Glaze, Ardell to Sponsor California Pageants
China Glaze Nail Lacquer and Ardell Lashes recently announced their official sponsorship of this year’s Miss California USA and Miss California Teen USA pageants.
Anne Moratto・Director of Brand Content Strategy, MODERN SALON and NAILS
Miss California Teen USA 2013 Chloe Hatfield [Far Left) and Miss California USA® 2013 Mabelynn Capeluj (Far Right) with the Ardell Marketing Team
China Glaze Nail Lacquer and Ardell Lashes recently announced their official sponsorship of this year’s Miss California USA and Miss California Teen USA pageants.
On Sunday, Nov. 10, more than 300 enthusiastic young women gathered in Long Beach to meet and mingle with sponsors and pageant officials. The contestants met with China Glaze and Ardell marketing teams for a peek at what’s trending in polish and lashes, must-have accessories for pageant pros. Ardell treated contestants to lash applications and hosted a social media lash kit giveaway while China Glaze debuted new nail art and ombre kits and offered a social media giveaway for attendees to win a complete 12-piece polish collection by posting a photo that captured how they “Live in Colour.”
Ad Loading...
Miss California USA and Miss California Teen USA 2014 pageants will take place in Long Beach, Calif. on Jan. 2 - 4, 2014. Ardell and China Glaze will be providing lashes and lacquers to the winners for the entirety of their reign.
Miss California Teen USA 2013 Chloe Hatfield [Far Left) and Miss California USA 2013 Mabelynn Capeluj (Far Right) with China Glaze brand managers Tara Schoellerman and Rachel Schafer
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.
The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.
SalonCentric has announced its expansion into Alaska, marking the distributor’s presence across all 50 states and bringing additional access to professional beauty products, education and business support to licensed salon professionals in the region.
Though their Astronaut of Hope collection of brushes and clips, ERGO Styling Tools raises $33,000 to support HairToStay, the first and only national nonprofit dedicated to making scalp cooling treatments affordable for cancer patients.
At the America’s Beauty Show press conference—hosted in collaboration with Cosmetologists Chicago—these standout professionals were recognized for their contributions to the industry.
A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.
amika's new Stylist Circle is a community-first model designed to reflect and support the full spectrum of today's working stylists. Find out how you can join.