China Glaze and Hasbro are coming together to introduce a magical collaboration: MY LITTLE PONY x China Glaze.  A friendship that began backstage at New York Fashion Week, this colorful partnership – launching July 2017 – delivers a palette of 14 new shades inspired by the charming personalities of the iconic ponies, intertwined with the spirit of the unique ChinaGlaze shade selection.  Ranging from fun-loving brights to celestial glitters, the magical and whimsical collaboration resonates with beauty connoisseurs and pop culture enthusiasts of all ages.

A prelude to the My Little Pony: The Movie releasing October 6, 2017, the MY LITTLE PONY x China Glaze collection features 12 shades inspired by the unique personalities of the iconic ponies including the Mane 6: Rainbow Dash, Fluttershy, Applejack, Rarity, Twilight Sparkle and Pinkie Pie. The film will also introduce a new character, Songbird Serenade, a popstar pony voiced by Sia.

Cutie mark your mani with any or all of the MY LITTLE PONY x China Glaze shades:

• I Sea Ponies – Magical silver holographic chrome

• Hay Girl Hay! – Celestial holographic glitter

• Kill ‘Em with Kindness – Whimsical soft yellow crème

• Cutie Mark™ the Spot – Harmonious pistachio mint crème

• One Polished Pony – Dashing turquoise frost

• Too Busy Being Awesome – Charming Cerulean blue crème

• Let Your Twilight Sparkle™ – Purple holographic glitter

• I Just Canterlot – Glamorous violet glitter

• Where’s the Party Canon At? – Sparkling fuchsia glitter

• Applejack™ of My Eye – Fun loving red-orange crème

• She’s a Mane-iac – Hot pink satin

• Sweet as Pinkie Pie™ – Bubbly pastel pink crème

 The MY LITTLE PONY x China Glaze collection will also feature two limited edition shades inspired by the newly introduced popstar pony only available in the Songbird Serenade kit that also includes bonus friendship rings – the perfect collector’s item as well as two kits:

• Songbird Serenade – Electrifying black shimmer

• Best Ponies Forever – Soft gold chrome

• The Mane 6 – Six micro mini bottles of I Just Canterlot, Too Busy Being Awesome, Let Your Twilight Sparkle™, Sweet as Pinkie Pie™, Applejack™ of My Eye and Kill ‘Em with Kindness

• One Polished Pony – Includes full size bottles of One Polished Pony and She’s a Mane-iac with My Little Pony™ nail art decals

To celebrate the launch of this magical collaboration, China Glaze has partnered with six of the leading nail artists – affectionately known as the “China GlazeMane 6” – to create exclusive nail designs with the lacquer collection.  A mix of editorial, celebrity and influencer professional nail artists, the China GlazeMane 6 include Casey Herman (@caseynails), Hannah Lee (@hannahroxit), Lexi Martone (@leximartone), Britney Tokyo (@britneytokyo), Sarah Waite (@chalkboardnails),  and Naomi Yasuda (@naominailsnyc).  Additionally the brand will support the collection with an expansive social media campaign including giveaways and dedicated content, plus a MY LITTLE PONY x China Glaze® microsite and advertising campaign.

The magic begins July 2017 when the MY LITTLE PONY x China Glaze collection will launch at beauty stores nationwide including Ulta and Sally Beauty.  MSRP $7.50 for individual shades.

www.chinaglaze.com