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SEARCHECRU New York Specialists will become social influencers who participate and represent the brand in trade, fashion, and beauty events.
ECRU New York unveiled its Specialist Program, an exclusive initiative for licensed cosmetologists who wish to advance their educational development by becoming ECRU New York brand experts.
Designed for ECRU New York salon partners, the Specialists serve as official liaisons between the brand and their respective salons. With this initiative, ECRU New York expands its education program, adding tremendous value to its salon partners, and setting their cosmetologists up for success by becoming experts on ECRU New York’s products and collections.
ECRU New York Specialists will become social influencers who participate and represent the brand in trade, fashion, and beauty events. They also receive, test, and evaluate new products, and share reviews.
Soft-launching in September 2017, the program kicked off with workshops, classes, and Facebook-Live sessions. Designed by ECRU New York’s Creative Director, Lisa Lobosco and new Global Director of Education, Amanda Jenkins, the program is now fully initiated, and the next meeting is slated for April 2018.
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Salon owner, tech founder, and educator Universe Walker will bring her signature workshop, The Art of Dry Cutting, to Brooklyn on July 20, offering stylists a chance to deepen their understanding of shape, movement, texture, and dry cutting.
As part of our ongoing commitment to sharing resources that help beauty professionals stay informed, we thought it was worth introducing our audience to The Chatter and the unique perspective it brings to industry conversations.
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At the America’s Beauty Show press conference—hosted in collaboration with Cosmetologists Chicago—these standout professionals were recognized for their contributions to the industry.
A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.
