Featuring H5 Architecture, Flow Hair Care is a new professional hair care brand that is stylist-focused and sustainably manufactured. 

H5 Architecture is the foundation of all flow products which combines five unique technologies within each product. 

The secret of flow’s H5 Architecture dynamic technology system is Hyaline Water, which is naturally-­sourced and pharmaceutically purified by flow. The crystalline purity of Hyaline Water eliminates the need for unnecessary ingredients that are typically required to offset the effects of less pure water alternatives. These additives can weigh hair down, decrease performance and dilute the delivery of key ingredients to the hair.

Hyaline Water, on the other hand, ensures the maximum benefit of each ingredient used by flow is delivered directly to the hair and scalp, providing concentrated treatment and exponentially increasing performance.  

H5 Architecture doesn’t stop at Hyaline Water. H5 Architecture’s four Precision Infusion Technologies work synergistically and are tailored to enhance each product’s effectiveness. Together, they incorporate 14 key ingredients derived from Natural Plant Extracts, Hydrolyzed Vegetable Proteins and Abyssinian Oil, to replenish moisture, restore balance and resilience, protect color and inhibit UV fading, optimize scalp health and control frizz.    

flow is lifestyle conscious. The environment is at the core of flow’s philosophy. Not only are flow products sulfate, paraben, sodium chloride and formaldehyde donor-­free, but flow also sustainably manufactures their products within their own LEED Silver Certified facility.  

The flow product line consists of:

Cleanse & Condition

aquaOASIS Hydrating Cleanse and Hydrating Conditioner System provides immediate lightweight hydration, brilliance, and bounce to the hair while balancing overall texture. For normal to dry hair.

instantINTENSITY Restorative Cleanse and Restorative Conditioner are specifically tailored to instantly nourish, deeply moisturize, and restore elasticity and strength to dry, damaged hair. For dry to damaged hair. 

limitlessLIFT Volumizing Cleanse and Volumizing Conditioner System weightlessly enhances shine, improves density, and controls fly-­aways while adding visible dimension to the hair. For normal to fine hair. 

Products: Fortify

instantINTENSITY: 30 Second Treatment is a completely new concept in hair restoration. A deeply penetrating weekly mask that works in just 30 seconds to immediately replenish moisture, repair damaged areas, and restore strength to the hair with zero processing time. For dry to damaged hair.

zeroFRICTION: Detangling Treatment is a nourishing and protective leave-­in treatment that instantly releases tangles while providing luminous shine, glide, and static control to the hair. For all hair types.  

radiantARMOR: Heat Protect Spray protects the hair against the damaging effects of blow drying and hot tool styling, without feeling sticky. Provides beautiful shine and body. For all hair types.  

Products: Style

infiniteSTYLE: All Day Tame Smoothing Balm is a rich treatment for dry, frizzy and unruly hair which softens and smoothes for maximum control. Providing shine and sleek polish to the hair. For dry, frizzy and unruly hair.

infiniteSTYLE: Boundless Body Plumping Lotion helps achieve bouncy, voluminous hair. This medium-­hold plumping lotion provides incredible body while adding long-lasting style control. For normal to fine hair types. 

infiniteSTYLE: Touchable Texture Design Cream provides long-lasting, pliable hold for textured styles. This easy to use cream feels dry to the touch while remaining flexible, to ensure style integrity with movement. For all hair types. 

impeccableFINISH Flex Working Hairspray is a medium-­hold layering spray that provides a flexible finish to any style, or creates the ultimate foundation to build more dramatic looks. For all hair types. 

impeccableFINISH Fast Dry Hairspray is a long lasting, flake-­free, shine-­enhancing strong hold spray which dries instantly for maximum style control. Strong Hold. For all hair types.  

For more information, visit www.flowhaircare.com.