GHD's Platinum Flatiron features patented tri-zone technology and wishbone hinge, which allows you better styling control and allows you to straighten, curl and style hair into healthy-looking styles.

“The new GHD platinum combines the most advanced heat technology with a cutting-edge, new design for a truly revolutionary styling experience,” says Francesca Raminella, President of ghd USA. “Thanks to this tool, women don’t need to compromise anymore; they can have gorgeous styles and healthier hair.”

“GHD Platinum has changed the way I style hair,” said celebrity hairstylist and GHD Brand Ambassador, David Babaii. “The new wishbone design delivers superior control, allowing me to style hair quickly and easily. Because ghd Platinum operates at the optimum temperature, 365°F, and features tri-zone technology I’m able to transform my clients hair in just one stroke. Since I’ve been using this tools on my celebrity clients I’ve noticed that their hair has become healthier, the results are shinier and the color stays truer longer. I love that with ghd Platinum I can give my clients everything from the from a super sleek straight style to messy boho waves and not have to worry about compromising the health of their hair. This tool is truly a game changer and a must-have for everyone.”

The iron features:

Even Heat: Tri-zone technology’s 6 quick-thinking sensors deliver constant heat throughout the plates enabling you to style any hair type or texture in just one stroke, preventing exposure to excess heat so your client's color retains its integrity longer.

Patented Wishbone Hinge: Design holds the plates in alignment to prevent hair slippage, giving you both control and improved versatility. Adds shine to the hair.

Advanced Precision Floating Plates: Provides effortless, snag-free styling.

Aerogel Insulation For Ease Of Use: Keeps styler cool to the touch even after 45 min of use.

Performance Anywhere In the World: Heat resistant plate guard and universal voltage allow you to style and go, no matter where you are in the world.

Sleep Mode: Automatically switches off your styler after 30 minutes of nonuse.