
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
At every age and stage, our skin has specific needs. Sometimes we’re preventing, sometimes repairing and always hoping to improve. We asked Dr. Ronald Moy, one of the leading dermatologists and cosmetic surgeons in Los Angeles, ...

Dr. Ronald Moy
At every age and stage, our skin has specific needs. Sometimes we’re preventing, sometimes repairing and always hoping to improve. We asked Dr. Ronald Moy, one of the leading dermatologists and cosmetic surgeons in Los Angeles, CA, what routine a beauty professional can suggest to clients to maintain skin health and appearance. Dr. Moy created DNAEGF Renewal Skincare and makes product-specific suggestions, while also offering lifestyle advice and a timeline of predictable skin changes and how to address them. Sun protection is important at every age, especially considering new research finds that as much as half the harm the sun does to the DNA in skin cells occurs up to three hours after exposure. ( www.latimes.com )
20s It is important to maintain a healthy diet with proteins, fruits and vegetables which helps yield clean and healthy skin. Avoid tanning, including any tanning salons, as indoor tanning can lead to a 74% chance increase in melanoma. If prone to acne, then using over-the-counter acne medicine like benzoyl peroxide or prescription medicines at night will help control and prevent breakouts. During the daytime, using sunscreens with broad spectrum protection is the best way to prevent future sun damage which includes wrinkles and brown spots. Also, try not to clog pores with heavy makeup and don't forget to use a cleanser for a brighter complexion.
30s This is around the age when skin starts to show signs of accumulated sun and environmental damage which is why it is important to keep the skin hydrated and moisturized. Using daily sunscreens with broad spectrum protection or sunscreens like ourDNA Sheer Defensethat has broad spectrum protection and DNA Repair Enzymes can help prevent and repair sun damage simultaneously. The most effective combined protocol for skin in your 30's would be vigilant sunscreen use during the day and the use of hydrating creams at night such as the DNA Intensive Renewal for maximum repair while you sleep. Also, it may be a good time to start introducing a facial routine such as our DNA Regeneration Serum facials once a month. Facials allow ingredients to penetrate deeper in the skin for faster and more effective results. In this case the Growth Factor in the Regeneration Serum will penetrate deeper after a facial for maximum evening of pigmentation and tightening of the pores. Regular applications of Regeneration Serum at home nightly will also help with this. Overall, the skin still has great elasticity and complexion, so this is the window of time to do everything possible to keep this base line of skin health.
40s If just starting to take skin health seriously, taking actions such as regular applications of creams that are hydrating and help restore the skin's natural balance would be a great first step. An example of these would be creams with DNA Repair Enzymes that replenish the skin's natural supply of protective enzymes and stimulate cells with Growth Factors. Serums like our Regeneration Serum start to become more important to keep the skin elastic and thick and can be applied to the face, neck and chest on a nightly basis. After allowing the serum to absorb, using a night cream like our DNA Night Renewal (or if your skin tends to be oily a cream like the DNA Intensive Renewal) would help hydrate the skin and repair past DNA damage. Of course, keep applying broad spectrum sunscreens during the day. This is also the time to start considering light laser resurfacing and radio-frequency skin tightening and having micro-pen (small needles to help active ingredients to penetrate and be absorbed into the skin) with Growth Factors to encourage cell turnover and collagen stimulation.
50s Mature skin needs more attention with regular application of active ingredients. Daily broad spectrum sunscreens are important as are day time application of lighter hydrating and repairing creams such as DNA Intensive Renewal while using heavier, more hydrating creams at night such as DNA Night Renewal. Using Growth Factor serums will also help to stimulate skin cells to minimize wrinkles on the skin as a first step after cleansing both in the morning and night routines as well as considering micro-pen facials once a month. At this point, it is common to start considering laser resurfacing, Botox injections and radio frequency skin tightening.
60s At this age skin will become drier and will have an increased on set of wrinkles. While broad spectrum sunscreens and hydrating and repairing creams and growth factor serums will be vital to any skin care regime, micro pen facials may increase to twice a month. Procedures such as Botox injections and other fillers, as necessary, plus laser resurfacing and radio frequency skin tightening will also start to become more applicable, as well as regular facials.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai