MENU
SEARCHWith COVID-19 cases still on the rise in the United States, the Professional Beauty Association makes an executive decision to move its ISSE spring show to a digital platform. No worries, you can still shop your favorite products and enjoy outstanding education.
The Professional Beauty Association (PBA) today announced new programming for its International Salon + Spa Expo (ISSE), moving the celebrated event to a digital-only experience taking place on March 14-16, 2021. ISSE is traditionally held in January at the Long Beach Convention Center in Long Beach, CA, and for 2021 the event will move to a digital-only format this spring to keep exhibitor’s and guest’s health and safety as a top priority.
ISSE 2021 is celebrating the theme of reconnection -- around passion, career, growth, and community -- to get back to business. The three-day ISSE digital experience will be powered by a professional e-commerce platform that enables connection, shopping, and education. Attendees will be able to shop exclusive deals from their favorite brands, learn from over 80 classes featuring their favorite educators, and reconnect with the beauty community.
The ISSE digital experience will connect attendees with each other through the ISSE social wall and digital messaging, and allow brand connections through virtual experiential showrooms -- whether it’s getting live updates, product Q&As, live demos or virtual chats, networking and connecting will be at the forefront of the experience.
Shop ISSE like never before! Through the unique ISSE digital experience platform, it’s easy for salon and spa pros to find brands, discover the latest trends, and shop their favorite products and deals. All transactions are seamlessly processed through the platform; no logging into multiple sites.
The ISSE education lineup is designed to inspire, and will be a mix of hosted keynotes, plus on-demand business and technical training with some of the biggest and brightest names in the industry.
“We’re excited to introduce the ISSE digital experience for 2021, which puts our partners’ and guests’ health and safety in front of all else,” shares Nina Daily, Chief Marketing Officer of the PBA. “With our theme of reconnection, we are looking forward to rekindling passion, creativity, and connection amongst the industry through this unique event.”
The North American Hairstyling Awards (NAHA) will move back to Las Vegas during Cosmoprof North America on June 27, 2021, with no changes to the already extended entry period, which closes on November 18, 2020, and 2021 finalists will continue to be announced on January 14, 2021.
PBA is also exploring opportunities for an event in fall 2021, and look forward to being together again in-person. Please find additional information on probeauty.org about the ISSE and NAHA experience, and its plans to keep safety, security and health a priority, while celebrating creativity and connection.
For more information on the Professional Beauty Association or to join now visit probeauty.org
Originally posted on Salon Today
Celebrating 60 years in haircare, Dippity-Do is honoring its styling heritage with its Girls with Curls collection, a reimagined Light Hold Gelée inspired by the brand's original 1965 styling gel.
Covet & Mane has expanded its Pro Color System with the launch of Color Boost Drops, completing what the company says is the first professional color system engineered specifically for hair extensions.
The 2026 Beauty Changes Lives Legacy Award has been awarded to Sam Villa for his trailblazing contribution, advocacy and mentorship that has profoundly transformed and elevated the professional beauty industry.
CND is relaunching its SHELLAC system with a new CND Visible Light Lamp, updated packaging, and an expanded shade offering.
Curl Cult founder Janine Jarman, a hairstylist, salon owner, educator, and product creator, is opening a community investment round that gives hairdressers and clients the opportunity to own a stake in the company they helped grow.
The night honored the artists and collections shaping the future of professional beauty during PBA NAHA 2026.
The ultra-lightweight, handle-free dryer is designed to reduce wrist strain while delivering powerful performance behind the chair.
Aura Salonware is proud to announce its 2026 scholarship recipients. This first-time scholarship in partnership with the Professional Beauty Association awarded three different scholarships to support beauty professionals at every point in their professional journey.
SalonCentric has announced its expansion into Alaska, marking the distributor’s presence across all 50 states and bringing additional access to professional beauty products, education and business support to licensed salon professionals in the region.
The 2026 Faces of Sola Visionaries encompass industry leaders driving innovation and meaningful change on their own terms.
Though their Astronaut of Hope collection of brushes and clips, ERGO Styling Tools raises $33,000 to support HairToStay, the first and only national nonprofit dedicated to making scalp cooling treatments affordable for cancer patients.
A new professional smoothing collection designed to help stylists control frizz and humidity while maintaining natural-looking results.
At the America’s Beauty Show press conference—hosted in collaboration with Cosmetologists Chicago—these standout professionals were recognized for their contributions to the industry.
A full day of education for hairstylists and salon pros focused on pricing, personal branding, client experience, social media, and long-term career growth.
A new report criticizes the regulations' impact against students and entrepreneurs.
As rich red-violet tones continue trending, the brand introduces two new demi shades designed for depth, shine, and dimensional color.
amika's new Stylist Circle is a community-first model designed to reflect and support the full spectrum of today's working stylists. Find out how you can join.
