Luxury Brand Partners (LBP) has named Daniel Langer president of R+Co, the company’s cutting-edge product line. In this role, Langer will be responsible for overall brand strategy, global development and sales, as well as enhancing education worldwide.

 “Daniel’s extensive expertise in brand building coupled with his deep-rooted knowledge of both LBP and the industry make him the perfect choice to run R+Co,” said Tev Finger, chief executive officer of Luxury Brand Partners. “I’m excited for him to put his innovative stamp on this brand, as he has done with many others to great success.”

 “As one of the original architects and founders of R+Co, I want to lead this collective into the future,” said Langer. “R+Co already has a strong cult following with both stylists and consumers alike, and I am looking forward to catapulting it to the next level globally.”

 With more than 20 years of experience as a brand innovator in the beauty and fashion industries, Langer has held senior level positions with the Boston Consulting Group, Victoria’s Secret, Express and Bumble and bumble. Prior to his being named president of R+Co, he was the president of E-Commerce and chief marketing officer for Luxury Brand Partners. In this role, he conceived and developed the strategies for LBP as well as each of the company’s brands, including Oribe, where he was chief marketing officer, R+Co, IGK, Smith and Cult and V76 by Vaughn. Additionally, he created and spearheaded the e-commerce platform for LBP and all its brands, partnering with the world’s top online beauty and fashion retailers.

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