
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
The Mario Tricoci Salon & Day Spa at the Westfield Old Orchard Mall re-opened its doors Tuesday. Not only is the location a prime spot for mall-goers looking for beauty services, the salon itself is completely updated with a newly enhanced spa with larger waiting and retail areas, new manicure/pedicure stations, improved lighting (plus lots of natural lighting) and an aesthetic feel throughout. See videos from Mario Tricoci, Larry Silvestri and two new Tricoci beauty professionals.

















Mario Tricoci re-opening of the Westfield Old Orchard Salon.
If you have never been to the Westfield Old Orchard shopping center in Skokie, Illinois, think of it as “shopping heaven.” And, nestled in-between the Lord and Taylor, across from the Sephora stands the newly remodeled Mario Tricoci Salon & Day Spa, which re-opened on Tuesday, December 11, 2012. Not only is the location a prime spot for mall-goers looking for beauty services, the salon itself is completely updated with a newly enhanced spa with larger waiting and retail areas, new manicure/pedicure stations, improved lighting (plus lots of natural lighting) and an aesthetic feel throughout.
Beauty enthusiasts, Mario Tricoci staff and executives, the Mayor of Skokie George Van Dusen along with Mario Tricoci himself, were in attendance. Guests lined up for free services by estheticians, make-up artists, manicurists and stylists who offered mini-facials, chair massages, polish changes, make-up applications and cut and color consultations.
The climax of the event was the ribbon cutting. After sharing a champagne toast, the Mario Tricoci party ventured outdoors in front of passerby and shops with a long gold and red ribbon. Tricoci and Mayor Dusen had the honors of cutting the ribbon and making the re-opening official.
“The new and improved salon and spa will offer an even more enhanced experience for our guests and an optimum work environment for our staff to produce the best possible results for all,” says Tricoci. “As always, we want to provide the latest in cutting-edge style and technology while still providing a relaxing environment. This was an exciting moment for one of our most popular locations!”
Below, you will find interviews with Mario Tricoci, Senior Vice President of Tricoci Salons Larry Silvestri (who speaks about the history of the Tricoci salons), and two beauty professionals/assistants (Erica and Luca) who are new to the Tricoci family.
For more information about any of the 16 Mario Tricoci Salons & Day Spas, visit www.tricoci.com.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai