
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Minerva Beauty has partnered with the makers of this innovative salon sprayer, designed to help the beauty industry save water and energy.

ECOHEADS

Tested and endorsed by government agencies, the ECOHEADS Sprayer is an efficient addition to your shampoo bowls.
ECOHEADS
Minerva Beauty, Inc. has announced an exciting new partnership with ECOHEADSthat will help hair salons, suites and barbershops slash water and energy use by as much as 65%. In a bid to help the industry edge towards greater sustainability, Minerva Beauty will be offering the unique salon spray nozzle, which filters impurities and boosts pressure while still conserving water. The ECOHEADS Sprayer will be on display at Minerva Beauty's showroom located in Monroe, Georgia, which is the largest salon equipment showroom in North America.

The ECOHEADS Sprayer filters impurities and boosts pressure while conserving water.
ECOHEADS
"We are determined to make it easier and cost-effective for salons, spas and barbershops to become more sustainable," said Jay Rawl, President and CEO at Minerva Beauty. "At Minerva Beauty, we monitor innovations carefully, so when we see something that improves not only the client experience but also a salon's efficiency while cutting costs, we can move quickly to ensure our customers benefit. Easy to install on almost any shampoo bowl, the ECOHEADS Sprayer delivers immediate improvement in water quality and client experience. ECOHEADS is a giant step forward towards a prosperous, more sustainable future for our industry."
Designed in 2012 by two childhood friends, one being an award-winning hairdresser in Sydney Australia, ECOHEADS was crafted specifically for the fast-paced salon environment. The salon spray nozzle is the first of its kind to deliver BOTH improved water pressure and reduced water usage. At the same time, it cleanses the water using a two-step filtration process, ensuring you are rinsing with clean water that has the added benefit of tourmaline, which introduces negative ions to the water.

The nozzle cleanses the water with two-step filtration, while also adding negative ions with tourmaline beads.
ECOHEADS
"We are delighted to work with the Minerva Beauty team to offer the ECOHEADS upgrade to their customers," said Valorie Tate, from ECOHEADS North America. "To date, the ECOHEADS community has saved over 5.5 billion gallons of water to date and contributed toward building a well in El Salvador through our Save Water Give Water campaign; an achievement over three years in the making. We know this partnership with Minerva will accelerate the positive impact the beauty industry is making on the planet and its people."

The cool, sleek nozzle is now available at Minerva Beauty.
ECOHEADS
Visitors to the Minerva Beauty showroom will be able to witness the cool, sleek design of ECOHEADS firsthand and add it as an upgrade to any shampoo bowl or shampoo system. If you're not in driving distance, the Minerva Beauty Fly-In Program makes it easy to visit their showroom. Minerva will reimburse a flight up to $350 as well as provide a transportation credit of $50 to help get you to and from the airport (minimum purchase of $10,000 required).

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai