Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
by Anne Moratto
Neuma Haircare Offers Environmentally Safe Dry Shampoo Alternative
With no artificial fragrance, there is no scalp itchiness or irritation, which is commonly associated with applying many over-fragranced dry shampoos.
December 18, 2017
1 min to read
Shipping this January 2018, NEUMA Haircare’s latest offering is reNeu dry shampoo, a talc and aluminum-free safe alternative with ultra-low VOC that keeps both hair and the planet cleaner. With no artificial fragrance, there is no scalp itchiness or irritation, which is commonly associated with applying many over-fragranced dry shampoos. reNeu dry shampoo is perfect for all types of hair, including for clients with sensitive skin and those with oily or dry scalp and hair conditions.
reNeu dry shampoo features natural powders including yarrow root, tapioca starch and rice brand absorb oil and unwanted moisture without weighing hair down, natural aromas and plant extracts neutralize unwanted odor and is designed for all hair types, haircolors and chemically treated hair with little to no visible residue or build up.
Jeff Orrell, President of NEUMA Haircare says, “Dry shampoo is a growing segment, but it’s a dirty category. NEUMA’s innovative high performing reNeu dry shampoo is the better choice. People no longer have to choose between performance and what’s good for them or the planet. The easy-to-use ergonomically designed, recyclable can with point and spray locking actuator gives more placement control, which yields better results.”
Visit neumabeauty.com.
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Sponsored by BeautyWorld Dubai