
Wella Announces the Finalists of Wella Trend Vision Awards
This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Prepare for the colder months with new products from Kérastase Paris. From an overnight baume to a new high hold hairspray, each launch offers luxurious formulas and benefits for all hair types.




Prepare for the colder months with new products from Kérastase Paris. From an overnight baume to a new high hold hairspray, each launch offers luxurious formulas and benefits for all hair types.
Elixir Ultime Original Oil
Kérastase’s Elixir Ultime Original Oil is getting a makeover. The revamped formula includes Camellia and Marula oils to help revive the natural strength of hair, provide nourishment deep into the hair fiber and give hair shine.
To Use:
Pre-Cleanse: Apply to brushed hair and rinse out before applying shampoo to remove impurities
Pre-Blow Dry: Apply to towel-dried hair and blow dry as normal for additional protection
Finishing: Work into the ends of the hair to control frizz, smooth and style
Touch-up: Apply a drop to ends throughout the day for a touch of shine as needed.
Aura Botanica Masque Fondamental Riche
One of the latest additions to the brand’s natural-origin collection, this nourishing intensive masque is designed for dry, thick hair. The formula melts into the hair fiber for up to 96 hours of lasting smoothness and frizz control. Hair is left supple and soft to the touch thanks to its high concentration of natural oils.
Aura Botanica Baume Miracle
This multipurpose nourishing baume is a dry hair remedy designed for both immediate care and overnight treatment. A new addition to the brand’s Aura Botanica natural-origin collection, the baume serves as an intensive leave-in conditioner and protective barrier from external aggressors throughout the day, while also providing deep regeneration and healing throughout the night.
To Use:
Length Healer: Treat dry hair by warming a pea size amount in the palm of hands. Comb through on dry lengths.
Overnight Savior: For deep healing, apply before bed and twist hair to intensify penetration.
Skin Salve: Use as a targeted regeneration balm on dry parts of the body such as hands, knees, feet and cracked elbows. Leaves skin supple for an instantly nourishing touch.
Laque Extrême
This hold hairspray locks in volume and adds shine without any stiffness or residue. Laque Extrême features the brand’s latest technology: a super-fine, fast-drying mist spray with the highest concentration level of polymers in each drop. Consisting of three individual actuators for precise targeting and application, this new hairspray sets hairstyles in all the right places for touchable, long-lasting results.

This year’s awards centered around the Monochromatic trend, which is rooted in minimalism and intentional by design.
Haircare brand The Doux has launched “My Salon Empire,” a free-to-play salon management game on Roblox, helping the next generation celebrate the diversity of textured hair and explore salon entrepreneurship.

The show reported 30% attendance growth. It felt that way. This event for the southwest professional beauty community had heart, spice, and something for everyone.

Wella artists presented the Monochromatic trend movement, introduced new Pure Perfection color and Sebastian styling innovations, while the Wella team created interactive fun throughout Wella Studio in Los Angeles.

Dominique LyVar, an influential educator and artist, is remembered by those who loved him for his significant impact on the industry and contributions to the community.

Known for his buttery blondes and a technique for highlighting hair with more precision that he called chunking, Brad Johns died on August 27. His friend and fellow colorist, David Stanko, shares thoughts on his talented colleague and close friend.

As technology evolves at an accelerated rate, you want to make sure you have the best in your business toolkit to help you grow sales, motivate your team, communicate with your current and future clientele, and streamline your managerial tasks. The 2026 SALON TODAY Technology Solutions Guide is designed to help you navigate today's growing landscape of salon and spa technology. In this guide, you'll find a curated look at more than 50 of the latest software platforms, digital solutions, and innovative features to help you compare options and identify the best fit for your business.

The Davines Edit reflects the brand’s passion for people and planet.

RÜTE Wash introduces a shower cap designed specifically for crown washing, helping clients with hair extensions cleanse the scalp while protecting the lengths from water.

Premiere San Antonio Presented by SalonCentric returns for its fourth edition August 30-31 at the Henry B. González Convention Center, delivering its biggest and boldest event to date.

One-Day Personal and Professional Development Education Event for Beauty Professionals Set for October 25, 2026, at the Hilton Philadelphia City Avenue.

According to the report, people are moving away from copy-paste trends and toward community, using real experiences to develop a sense of taste and beauty that reflects who they are.

Hairstylists and barbers can showcase their creative and technical vision in two global categories with cash prizes and a chance to represent in Portugal.

The BBR Beauty Show featured a prominent speaker lineup including Lacy Redway, Karrueche Tran, Danessa Myricks, Chelley B., Sabrina Elba, Jessica Harris-Dupart, and more.

The Professional Beauty Association and Pivot Point team up to develop an ongoing study that measures the confidence of salon owners, stylists, school owners, and students.

This shared recognition celebrates the strength of industry collaboration in advancing professional mobility.

In Dubai, a salon visit isn’t an appointment. It’s a weekly routine, and clients can spend $800 to $1,400 a month on it, according to Gaurav Tripathi of MADI International. On October 6-8, 2026, the market behind those numbers opens its doors as Beautyworld Dubai marks its 30th edition at the Dubai World Trade Centre, bringing together distributors, brands, stylists and salon owners from all over the world.
Sponsored by BeautyWorld Dubai